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(COLOUR) Preparing for an interview in today's rapidly-moving social media driven environment, requires an understanding of how best to put one's public relations foot forward as one simple interviewing mistake, can have far-reaching and long-lasting repercussions. These outcomes can eventually work against the objectives of the interviewee. How To Carry Out Media Interviews: an expert guide to mastering TV, Radio and Online Interviews, provides a comprehensive step-by-step guide for those people seeking to not only make a great and lasting impression but also have their presence remembered for future opportunities and reference. How To Carry Out Media Interviews: an expert guide to mastering TV, Radio and Online Interviews, is the complete guide for students, entrepreneurs, coaches, trainers, mentors, corporate client or staff, who are beginning their media interview journey to the seasoned professional, who is seeking to enhance their brand.