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A practical guide to building your unique purpose—at work and in life. * Introduces the counterintuitive idea that you don't just find your purpose—you must actively craft and shape it. * Provides practical advice that you can implement right away in your daily work, emphasizing that your purpose may change or you may have more than on purpose at a time. * Contains thought-provoking questions to help you identify what means most to you in your work and life. * Provides a variety of real examples to draw from, allowing readers to see success stories they can emulate for building purpose in their work and lives. * Combines a recognized brand name with a smart author, so readers can trust the advice in the book. Audience: Any working professional who wants to build more meaning into their life.