Growth potential of low budget independent traveler segment in Estonia
Eva-Maria Egipt-Peenmaa
Broschiertes Buch

Growth potential of low budget independent traveler segment in Estonia

Understanding traveler needs and providing improved services

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The amount of low budget independent travellers has been increasing all over the world. These people buy much less of the traditional tourism services like packaged tours and they do it usually to get more of the local experience and to save money. However, studies from different countries have shown that lower daily budgets of these travellers are often compensated by a longer stay. Besides, the different spending pattern of this visitor segment has been found to provide an additional positive impact on local communities. The low budget independent traveller niche has so far received relative...