Gorillas Can Dance
Lessons from Microsoft and Other Corporations on Partnering with Startups
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Achieve exceptional results with your organization's next partnership for corporate innovationIn Gorillas Can Dance, distinguished international business strategy professor and expert Dr. Shameen Prashantham delivers a proven roadmap for large corporations collaborating with startups. Drawing on over a decade of international research, Dr. Prashantham explains the "why," "how," and "where" of corporate-startup partnering.In this book, you'll learn:_ How to focus on the three pillars of synergy, interface, and exemplar to achieve outstanding results in your partnership_ Why the very thing that ...
Achieve exceptional results with your organization's next partnership for corporate innovation
In Gorillas Can Dance, distinguished international business strategy professor and expert Dr. Shameen Prashantham delivers a proven roadmap for large corporations collaborating with startups. Drawing on over a decade of international research, Dr. Prashantham explains the "why," "how," and "where" of corporate-startup partnering.
In this book, you'll learn:
_ How to focus on the three pillars of synergy, interface, and exemplar to achieve outstanding results in your partnership
_ Why the very thing that attracts large corporations to startups--their significant differences--also makes it difficult to work together
_ Where in the world to find your ideal startup partnerships and how to use them as a force for good
Perfect for C-suite executives, managers, business unit heads, and corporate innovation managers, Gorillas Can Dance is a must-have resource for business leaders seeking strategic guidance on partnering and collaborating with startups.
In Gorillas Can Dance, distinguished international business strategy professor and expert Dr. Shameen Prashantham delivers a proven roadmap for large corporations collaborating with startups. Drawing on over a decade of international research, Dr. Prashantham explains the "why," "how," and "where" of corporate-startup partnering.
In this book, you'll learn:
_ How to focus on the three pillars of synergy, interface, and exemplar to achieve outstanding results in your partnership
_ Why the very thing that attracts large corporations to startups--their significant differences--also makes it difficult to work together
_ Where in the world to find your ideal startup partnerships and how to use them as a force for good
Perfect for C-suite executives, managers, business unit heads, and corporate innovation managers, Gorillas Can Dance is a must-have resource for business leaders seeking strategic guidance on partnering and collaborating with startups.
