This book examines the central role media and communication play in the activities of Non-Governmental Organizations (NGOs) around the globe, how NGOs communicate with key publics, engage stakeholders, target political actors, enable input from civil society, and create participatory opportunities.
This book examines the central role media and communication play in the activities of Non-Governmental Organizations (NGOs) around the globe, how NGOs communicate with key publics, engage stakeholders, target political actors, enable input from civil society, and create participatory opportunities.
Giuliana Sorce is a postdoctoral scholar in the Institute of Media Studies at the Eberhard Karls University Tübingen, Germany. She specializes in digital cultures, new media, digital activism, and gender studies. Her research has appeared in journals such as The Communication Review, Journalism Practice or Feminist Media Studies.
Inhaltsangabe
Section 1: Communicating for Social Change; 1. NGO-Business Partnerships: Implications for Corporate Social Responsibility and Social Change Communication; 2. Resource Mobilization Strategies for Social Changes among Climate Change ENGOs in the U.S.: A Text Mining Study; 3. The Strategy of NGO Journalism in the Fight for Refugee Rights; 4. Integrating Social Media in NGO Strategic Communication: Lessons from Dutch NGOs' Communication Practices; 5. Narrative Strategies for Animated Development Communication: Examples from BRAC in Bangladesh; Section 2: Case Studies of Social Change NGOs; 6. The Development Workshop Cooperative Giving Voice to the Voiceless: Advocating for Seasonal Agricultural Workers in Turkey; 7. The Government's Needs vs. the Demands of Labor: A Case Study of Organizing by Labor NGOs in China; 8. Organizational Legitimacy and Communication on Social Networking Sites: A Case Study of Sadagaat and The Hawadith Street Initiative in Sudan; 9. Theorizing Feminist-Democratic Media Activism via NGO Media Activism in South Africa; 10. Practicing a Politics of Artistic and Communicative Trans Care: Casa Chama and Transvestigender Rights in Brazil
Section 1: Communicating for Social Change; 1. NGO-Business Partnerships: Implications for Corporate Social Responsibility and Social Change Communication; 2. Resource Mobilization Strategies for Social Changes among Climate Change ENGOs in the U.S.: A Text Mining Study; 3. The Strategy of NGO Journalism in the Fight for Refugee Rights; 4. Integrating Social Media in NGO Strategic Communication: Lessons from Dutch NGOs' Communication Practices; 5. Narrative Strategies for Animated Development Communication: Examples from BRAC in Bangladesh; Section 2: Case Studies of Social Change NGOs; 6. The Development Workshop Cooperative Giving Voice to the Voiceless: Advocating for Seasonal Agricultural Workers in Turkey; 7. The Government's Needs vs. the Demands of Labor: A Case Study of Organizing by Labor NGOs in China; 8. Organizational Legitimacy and Communication on Social Networking Sites: A Case Study of Sadagaat and The Hawadith Street Initiative in Sudan; 9. Theorizing Feminist-Democratic Media Activism via NGO Media Activism in South Africa; 10. Practicing a Politics of Artistic and Communicative Trans Care: Casa Chama and Transvestigender Rights in Brazil
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