Global Management
Chimezie Irobiko
Broschiertes Buch

Global Management

The Importance of Creating a Strategic Fit Between Organizational Structure, Objectives, and the Environment

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Using the BMW Group, Volkswagen and Toyota, "Global Management" explores why corporations in the global automotive industry need to align their structure and objectives with the environment. This threefold strategic fit thrives in every organization, especially multinationals with a strong capital base, huge R&D investment, industry partnerships, shrewd leadership and an innovative workforce. You will learn about generic strategy, innovation management and some proven approaches to risk control - including how automobile companies fared during the recent market drawdown at the height of COVID-...