Get Them to Care - Wanzer, Julie
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Get Them to Care is a step-by-step business book on how to tell a compelling story and highlight both personal and company expertise on LinkedIn(R).

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Produktbeschreibung
Get Them to Care is a step-by-step business book on how to tell a compelling story and highlight both personal and company expertise on LinkedIn(R).
Autorenporträt
"I write words that compel others to care about untold stories. My purpose is to help my clients discover, write and share the real story behind every building façade." Julie Wanzer, LEED APJulie Wanzer, LEED AP, is the author of Get Them to Care: How to Leverage LinkedIn to Build Your Online Presence and Become a Trusted Brand, and owner of Business Rewritten, a marketing communication firm, with 20 years of experience. Ms. Wanzer is a marketing strategist and professional speaker of various communication topics, including online personal and company branding, seller-doer business development best practices, social media marketing, and professional writing workshops. She also provides corporate trainings ranging from social media strategy to seller doer business development tactics. She has been a business owner since 2015 with a focus on the architecture/engineering/construction (A/E/C) and commercial real estate industries. Ms. Wanzer has consulted with a variety of engineering firms and general contractors, ranging from $1 million to $5.9 billion companies, to help them increase their market value. Ms. Wanzer has presented on these business development and marketing strategies for several associations, including the American Council of Engineering Companies of Colorado, the Associated General Contractors of Colorado, the Colorado Contractors Association, the National Association for Women in Construction, and the Society for Marketing Professional Services.Wanzer developed this passion for the built environment and an in-depth knowledge of the A/E/C industry by working hands-on with engineers, architects, project managers, superintendents, principals, and project executives from various firms in Colorado and across the nation. She is capable of asking thought-provoking questions in order to capture the significance of building projects and communicate that through writing, as well as provide comprehensive reviews of written material for editorial submissions.Her work has been published by numerous entities, including Dodge Data Analytics (formerly McGraw Hill Construction), World Water magazine, Structure magazine, Stormwater magazine, the Denver Business Journal, 5280 Magazine, Colorado Biz Magazine, BusinessDen, ENR Mountain States, and the Colorado Real Estate Journal.