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Shines new light on the way that systematic targeting and manipulation of human physiology form a cornerstone of all populist political campaigns. Readers wishing to understand the populist juggernauts of Trump and Brexit and the cyclical and formulaic nature of the rise and fall of charismatic populism will find this book particularly appealing.

Produktbeschreibung
Shines new light on the way that systematic targeting and manipulation of human physiology form a cornerstone of all populist political campaigns. Readers wishing to understand the populist juggernauts of Trump and Brexit and the cyclical and formulaic nature of the rise and fall of charismatic populism will find this book particularly appealing.
Autorenporträt
Elesa Zehndorfer was awarded her PhD from the School of Sport, Exercise & Health Sciences at Loughborough University, UK in 2006. Recently awarded Quora Top Writer 2018 and 2017, Dr. Zehndorfer is also a Thought Leader for Hartford Funds, Research Officer for the high-IQ society British Mensa and author of three other books, also published by Routledge; 'The Physiology of Emotional & Irrational Investing: Causes & Solutions' (2018), 'Charismatic Leadership: The Role of Charisma in the Global Financial Crisis' (2015, 2016), and 'Leadership: A Critical Introduction' (2014).