A valuable resource for financial analysts, economists, industry executives, legislators, and journalists. Accessible to students, it can also form the basis for graduate or undergraduate courses ranging from applied media economics to management in television, communications, sports, and performing arts.
A valuable resource for financial analysts, economists, industry executives, legislators, and journalists. Accessible to students, it can also form the basis for graduate or undergraduate courses ranging from applied media economics to management in television, communications, sports, and performing arts.
Harold L. Vogel was the senior entertainment and media analyst at Merrill Lynch & Co., Inc. for seventeen years and has taught at the Columbia Business School in New York and the Cass Business School in London. His books include Travel Industry Economics: A Guide for Financial Analysis (3rd edition, 2016) and Financial Market Bubbles and Crashes: Features, Causes, and Effects (2nd edition, 2018).
Inhaltsangabe
Preface Part I. Introduction: 1. Economic perspectives 2. Basic elements Part II. Media-Dependent Entertainment: 3. Movie macroeconomics 4. Making and marketing movies 5. Financial accounting in movies and television 6. Music 7. Broadcasting 8. Cable 9. Publishing 10. Toys and games Part III. Live Entertainment: 11. Gaming and wagering 12. Sports 13. Performing arts and culture 14. Amusement/theme parks Part IV. Roundup: 15. Performance and policy Appendix A. Sources of information Appendix B. Major games of chance Appendix C. Supplementary data Glossary References Index.
Preface Part I. Introduction: 1. Economic perspectives 2. Basic elements Part II. Media-Dependent Entertainment: 3. Movie macroeconomics 4. Making and marketing movies 5. Financial accounting in movies and television 6. Music 7. Broadcasting 8. Cable 9. Publishing 10. Toys and games Part III. Live Entertainment: 11. Gaming and wagering 12. Sports 13. Performing arts and culture 14. Amusement/theme parks Part IV. Roundup: 15. Performance and policy Appendix A. Sources of information Appendix B. Major games of chance Appendix C. Supplementary data Glossary References Index.
Es gelten unsere Allgemeinen Geschäftsbedingungen: www.buecher.de/agb
Impressum
www.buecher.de ist ein Shop der buecher.de GmbH & Co. KG Bürgermeister-Wegele-Str. 12, 86167 Augsburg Amtsgericht Augsburg HRA 13309
