Andere Kunden interessierten sich auch für
![Electronic Commerce and Electronic Marketing]( "Electronic Commerce and Electronic Marketing")
Electronic Commerce and Electronic Marketing23,99 €![Handbook on Electronic Commerce]( "Handbook on Electronic Commerce")
Handbook on Electronic Commerce38,99 €![Cases in Electronic Commerce]( "Cases in Electronic Commerce")
Cases in Electronic Commerce69,99 €![Electronic Commerce]( "Electronic Commerce")
Electronic Commerce57,99 €![Electronic Commerce and Business Communications]( "Electronic Commerce and Business Communications")
Electronic Commerce and Business Communications38,99 €
For undergraduate and graduate electronic commerce courses.
Explore the many aspects of electronic commerce through a managerial perspective.
Electronic Commerce provides a thorough explanation of what EC is, how its being conducted and managed, and how to assess its opportunities, limitations, issues, and risksall from a managerial perspective. By presenting EC through a managerial approach, this text makes the subject matter practical, relevant, and beneficial to majors and non-majors alike.
To keep pace with todays ever-changing technology, the seventh edition has been streamlinedremoving material thats no longer relevant, while still providing students with information on the hottest topics in the field.
Explore the many aspects of electronic commerce through a managerial perspective.
Electronic Commerce provides a thorough explanation of what EC is, how its being conducted and managed, and how to assess its opportunities, limitations, issues, and risksall from a managerial perspective. By presenting EC through a managerial approach, this text makes the subject matter practical, relevant, and beneficial to majors and non-majors alike.
To keep pace with todays ever-changing technology, the seventh edition has been streamlinedremoving material thats no longer relevant, while still providing students with information on the hottest topics in the field.