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Remote controls allow us to issue commands from a distance. The book describes the first Strategic Alignment Remote ControlTM for managers to monitor performance, receive alerts and issue commands to steer their business across the globe. By utilizing established management concepts and IT solutios managers access colour-coded information about the performance of business units across the world using a management cockpit. The concept of the "Value Scorecard" and the "Strategic Alignment Process" are used to improve organizational performance. Seven Case Studies from different industries across…mehr

Produktbeschreibung
Remote controls allow us to issue commands from a distance. The book describes the first Strategic Alignment Remote ControlTM for managers to monitor performance, receive alerts and issue commands to steer their business across the globe. By utilizing established management concepts and IT solutios managers access colour-coded information about the performance of business units across the world using a management cockpit. The concept of the "Value Scorecard" and the "Strategic Alignment Process" are used to improve organizational performance.
Seven Case Studies from different industries across the globe provide examples of how this can be done. They include companies like Daimler, Würth, Tetra-Pak, Germany's Federal Employment Agency, City of Aix-Les-Bains in France, Giesecke & Devrient. Additional examples from organizations like Disney, Marriott, Volkswagen, Avis, FedEx, Harrahs, American Airlines help to demonstrate how the application of these concepts adds a unique value.
Autorenporträt
Bernd Heesen ist Professor an der Wirtschaftswissenschaftlichen Fakultät der Hochschule Ansbach in Bayern. Nach dem Studium der Wirtschaftsinformatik an der Technischen Universität Darmstadt promovierte er zum Doctor of Management an der University of Phoenix in den USA. Neben seinen Funktionen an der Hochschule ist er auch als Gutachter in Akkreditierungsverfahren für die Foundation for International Business Administration Accreditation tätig. Darüber hinaus ist er Autor mehrerer Beiträge zum Qualitätsmanagement an Hochschulen.