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In this fascinating exploration of one of the most celebrated and innovative minds, best-selling author Alan Axelrod cuts through the myths and reverence surrounding Edison's "genius" to show how the inventor was, in fact, an ordinary man who created extraordinary work.
Praise for Edison on Innovation
"In Edison on Innovation, Alan Axelrod deconstructs the myth of the lone American inventor, Thomas A. Edison. Axelrod's insights into Edison's creative process offer many practical tips for anyone about to embark on the all-consuming creative process of starting a company or building a
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Produktbeschreibung
In this fascinating exploration of one of the most celebrated and innovative minds, best-selling author Alan Axelrod cuts through the myths and reverence surrounding Edison's "genius" to show how the inventor was, in fact, an ordinary man who created extraordinary work.
Praise for Edison on Innovation

"In Edison on Innovation, Alan Axelrod deconstructs the myth of the lone American inventor, Thomas A. Edison. Axelrod's insights into Edison's creative process offer many practical tips for anyone about to embark on the all-consuming creative process of starting a company or building a better mousetrap."
-Steve Hindy, founder and president of the Brooklyn Brewery and coauthor, Beer School: Bottling Success at the Brooklyn Brewery

"Creativity can be practiced. Children do it all the time in free play. It can also be harnessed for adult invention and innovation. Edison did it successfully for sixty years, and Alan Axelrod shows how in practical, easy-to-read fashion. Adopting even some of Edison's principles can lead to greater success in almost any enterprise, for-profit and not-for-profit alike."
-G. Rollie Adams, president and CEO, Strong National Museum of Play

"In Edison on Innovation, Alan Axelrod not only examinesthe means and methods by which the 'Wizard of Menlo Park' created over a thousand inventions-including some that built modern civilization-he invites you to try them for yourself. What's more, he shows you how. A fascinating, very stimulating, and eminently useful book."
-Charles Phillips, American Journal of Play
Autorenporträt
Alan Axelrod is the author of numerousbusiness and management books, includingEisenhower on Leadership and two BusinessWeek best sellers: Patton on Leadership and Elizabeth I, CEO. He is a popular speaker on leadership and has delivered speeches at venues as diverse as the Florida City and County Management Association in Orlando and the Excellence in Government Conference in Washington, D.C. He has been featured in Fortune, BusinessWeek, and Inc. and is a frequent guest on news programs.
Rezensionen
"...an interesting take on creativity..." (Velocity, March 2008)

"Axelrod's book, 'Edison on Inovation: 102 Lessons in Creativity and Beyond,' casts Edison as a potential mentor for Americans who could use more wattage in the innovation department. Edison's greatness may not be duplicatable. Even so, his methods are easier to adopt than those of say Einstein. That kind of brain power is tricky to emulate." --The Detroit News, March 2008

"In Edison on Innovation, writer Alan Axelrod picks out 102 lessons from the way Edison operated, told through lovely anecdotes drawn from Edison's life, such as his obsession with collecting all manner of materials so that his staff would have anything readily at hand that their experiments might require. The lessons are well known to those who read about innovation but the storytelling makes them vivid. Mr. Axelrod also does his best to give them a special twist, such as 'be skeptical but never cynical' or 'plan for spontaneity.'"--GlobeandMail.com, April 23, 2008