Digital Marketing and Branding of Assets in São Tomé and Príncipe
Innovation and Creativity
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The islands of São Tomé and Príncipe have always been known as the "wonderful islands" and the "chocolate islands".This book aims to give sustainability to the above-mentioned designations, with the support of intellectual property assets (Trademarks, Patents, Industrial Designs, Utility Models, new plant varieties, Geographical Indications / DO, Traditional Knowledge and Copyright and Related Rights through the preservation of the environment of the historical cultural heritage of São Tomé and Príncipe.
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