Designing for User Engagement on the Web

10 Basic Principles
Herausgeber: Geisler, Cheryl

• Broschiertes Buch

Produktbeschreibung

Designing for User Engagement on the Web: 10 Basic Principles is concerned with making user experience engaging. Combining a handbook on basic principles with case studies, this text provides readers with a rich understanding of engagement: extending a welcome, setting the context, making a connection, sharing control, supporting interaction, creating a sense of place, and planning to continue the engagement.

Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 216
• Erscheinungstermin: 9. Juli 2013
• Englisch
• Abmessung: 246mm x 172mm x 17mm
• Gewicht: 444g
• ISBN-13: 9780415823470
• ISBN-10: 0415823471
• Artikelnr.: 36693312

Autorenporträt

Cheryl Geisler is Professor of Interactive Arts and Technology at Simon Fraser University where she is the inaugural Dean of the Faculty of Communication, Art and Technology.

Inhaltsangabe

The Principles
Principle 1: Design for Diverse Users
Principle 2: Design for Usability
Principle 3: Test the Backbone
Principle 4: Extend a Welcome
Principle 5: Set the Context
Principle 6: Make a Connection
Principle 7: Share Control
Principle 8: Support Interactions among Users
Principle 9: Create a Sense of Place
Principle 10: Plan to Continue the Engagement
The Case Studies
Case Study 1: Information Gallery for Young People
Case Study 2: Wikis for Collaboration
Case Study 3: Cultural Websites
Case Study 4: Usability in Distance Education
Case Study 5: An Interactive Image
Appendices
Appendix 1: Heuristic Evaluation
Appendix 2: Comparative User Testing
Appendix 3: Formal Testing