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Few are prepared for managing across cultures, and the costs of cultural blind spots can spin out of control-from lawsuits to lost opportunities. Forged in the fire of clashing cultures and living on four continents, Dr. Zweifel developed a fool-proof methodology for managing successfully across borders. And post-9/11, the Arab Spring and the BRICS emerging markets, e-commerce and social networks have made this updated and expanded edition of Culture Clash indispensible.

Produktbeschreibung
Few are prepared for managing across cultures, and the costs of cultural blind spots can spin out of control-from lawsuits to lost opportunities. Forged in the fire of clashing cultures and living on four continents, Dr. Zweifel developed a fool-proof methodology for managing successfully across borders. And post-9/11, the Arab Spring and the BRICS emerging markets, e-commerce and social networks have made this updated and expanded edition of Culture Clash indispensible.
Autorenporträt
Thomas Zweifel is CEO of Swiss Consulting Group and instructs business leadership and Columbia University. He is also author of Culture Clash and Communicate or Die. Aaron Raskin comes from a long lineage of rabbis and community leaders. He was educated at the United Lubavitcher Yeshiva and the Rabbinical College of America. He is also author of Letters of Light.