Creating Urgency in a Non-Urgent Housing Market - Forrest, Jason
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Urgency is the key component to a strong market, but in tough markets, sales counselors must create that urgency. Forrest shares a method for tapping into this high-powered emotional decision based on the principle that every homebuyer's desire is "to improve his or her life."

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Urgency is the key component to a strong market, but in tough markets, sales counselors must create that urgency. Forrest shares a method for tapping into this high-powered emotional decision based on the principle that every homebuyer's desire is "to improve his or her life."