Jaishri Jethwaney

Gebundenes Buch

Corporate Communication

Concepts and Practice

Beschreibung

Corporate Communication: Concepts and Practice - a comprehensive and engaging textbook - helps in understanding the underlying concepts and real-life strategies of communication in modern day corporate set-ups.

Autor

Jaishri Jethwaney, currently Senior Advisor for Communication with the Ministry of Health and Family Welfare in its Immunology Technical Support Unit (ITSU), Delhi, India, was Professor and Head of the Department of Advertising and Public Relations at the much acclaimed Indian Institute of Mass Communication where she taught for over two decades.

Produktdetails

• Verlag: Routledge India
• Seitenzahl: 380
• Erscheinungstermin: 13. Februar 2024
• Englisch
• Abmessung: 250mm x 175mm x 25mm
• Gewicht: 834g
• ISBN-13: 9781032537238
• ISBN-10: 103253723X
• Artikelnr.: 69432554