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An invaluable tool for businesses of all sizes, Coolhunting will show leaders how to stay ahead of the curve and on the cutting edge of where their customers want to be taken.

Produktbeschreibung
An invaluable tool for businesses of all sizes, Coolhunting will show leaders how to stay ahead of the curve and on the cutting edge of where their customers want to be taken.
Autorenporträt
PETER GLOOR (Cambridge, MA), the coauthor of Coolhunting (978-0-8144-7386-3), has enjoyed a 20-year career as an executive for UBS, PwC, and Deloitte. He divides his time between the MIT Sloan School of Management, Helsinki University of Technology, and the University of Cologne, and has been growing his startup company, galaxyadvisors.