Clayton M Christensen, Taddy Hall, Karen Dillon

Gebundenes Buch

Competing Against Luck

The Story of Innovation and Customer Choice

Beschreibung

The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow?

Autor

CLAYTON M. CHRISTENSEN (1952–2020) was the Kim B. Clark Professor at Harvard Business School, the author of nine books, a five-time recipient of the McKinsey Award for Harvard Business Review’s best article, and the cofounder of four companies, including the innovation consulting firm Innosight. In 2011 and 2013 he was named the world’s most influential business thinker in a biennial ranking conducted by Thinkers50.

Produktdetails

• Verlag: HarperCollins Publishers Inc
• Seitenzahl: 288
• Erscheinungstermin: 4. Oktober 2016
• Englisch
• Abmessung: 236mm x 159mm x 27mm
• Gewicht: 476g
• ISBN-13: 9780062435613
• ISBN-10: 0062435612
• Artikelnr.: 44605120