Gebundenes Buch

Communicating Causes

Strategic public relations for the non-profit sector

Herausgeber: Garsten, Nicky; Bruce, Ian

Beschreibung

The editors of this book have persuaded PR experts from the UK and around the world, and from a variety of PR specialisms operating across different organisational forms, to share their knowledge, experience and some of their secrets.

Autor

Nicky Garsten is Senior Lecturer at the University of Greenwich, London. She direct the BA (Hons) in Public Relations and Communications, and is co-founder and leader of the module, 'Third Sector PR'. Coming from a background of senior roles in non-profit strategic communications, she publishes and presents academic research on non-profit communications. Ian Bruce is President and Founder of the Centre for Charity Effectiveness at Cass Business School, City, University of London and Vice President Royal National Institute of Blind People (RNIB). Previously, he was CEO of RNIB & Volunteering England, assistant CEO of a London Borough and has authored four books, alongside many chapters and articles.

Produktdetails

• Verlag: Routledge
• Seitenzahl: 292
• Erscheinungstermin: 5. Juni 2018
• Englisch
• Abmessung: 240mm x 161mm x 20mm
• Gewicht: 605g
• ISBN-13: 9780815394006
• ISBN-10: 0815394004
• Artikelnr.: 53022508