Choice Architecture - Parikh, Avani; Parikh, Prashant
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Using the ideas of rational choice theory and behavioral economics, Choice Architecture shows how behavior, design, and wellness are deeply interconnected. We actively choose our responses to the architectural meanings we experience based on our perception of individual contexts. This book brings insight to how the potential of the built

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Produktbeschreibung
Using the ideas of rational choice theory and behavioral economics, Choice Architecture shows how behavior, design, and wellness are deeply interconnected. We actively choose our responses to the architectural meanings we experience based on our perception of individual contexts. This book brings insight to how the potential of the built
Autorenporträt
Avani Parikh is an architect planner with a consulting practice in healthcare architecture. She was co-chair of the AIANY Health Facilities Committee and has also served on various nonprofit and government committees in New York and Mumbai, formulating an innovative Transfer of Development Rights proposal for Bombay's Development Plan. She has written about and taught modern architecture, city planning, and the history and theory of healthcare design. Prashant Parikh was a Senior Research Scholar at the University of Pennsylvania and Stanford University. Now an independent scholar, he is a pioneer in the application of game theory to communication and meaning, and the author of three books on philosophical and linguistic semantics including Language and Equilibrium.