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This volume brings together scholars from different disciplines and nations to examine and assess the effectiveness of China's soft power initiatives in Africa. It throws light not only on China's engagement with Africa but also on how China's increasing influence is received in the African media.

Produktbeschreibung
This volume brings together scholars from different disciplines and nations to examine and assess the effectiveness of China's soft power initiatives in Africa. It throws light not only on China's engagement with Africa but also on how China's increasing influence is received in the African media.
Autorenporträt
Xiaoling Zhang is Associate Professor and Head of the School of Contemporary Chinese Studies at the University of Nottingham Ningbo, China. She is the author of The Transformation of Political Communication in China: From Propaganda to Hegemony. Herman Wasserman is Professor of Media Studies and Director of Centre for Film and Media Studies, University of Cape Town, South Africa. He is editor of  African Journalism Studies  and author of Tabloid Journalism in South Africa: True Story! Winston Mano is Director of Africa Media Centre and Reader in Media and Communication Studies, University of Westminster, UK and Editor of the Journal of African Media Studies. He is also a Senior Research Associate in the School of Communication at the University of Johannesburg, South Africa.