Business Innovations Made by Mistake - Gitlin, Martin
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"From sticky notes to synthetic dyes, this title highlights products that were supposed to be something else entirely. Fantastic Failures: From Flops to Fortune takes readers through the unexpected origins of popular products and innovations. With a focus on persistence and creative thinking, this hi-lo series makes the case that failure might just be the first step to success"--

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Produktbeschreibung
"From sticky notes to synthetic dyes, this title highlights products that were supposed to be something else entirely. Fantastic Failures: From Flops to Fortune takes readers through the unexpected origins of popular products and innovations. With a focus on persistence and creative thinking, this hi-lo series makes the case that failure might just be the first step to success"--
Autorenporträt
Martin Gitlin is an educational book author based in Connecticut. He won more than 45 awards as a newspaper sportswriter from 1991 to 2002. Included was a first-place award from the Associated Press for his coverage of the 1995 World Series. He has had more than 200 books published since 2006. Most of them were written for students.