Bruce Miller

Brand Story

How to Launch Your Shoestring Startup Like a National Brand

• Broschiertes Buch

Produktbeschreibung

This lavishly-illustrated guide distills 25 years of agency experience into an entertaining step-by-step, low-cost approach to building a successful brand. This proven process is designed to help you launch a successful startup - whether you plan to walk dogs, solicit major donations, or build a tech company. The book was born out of hands-on agency work for Fortune 500 corporations, non-profits, and dozens of shoestring startups. You'll discover why customers don't respond to products and services, and why they connect to emotionally-engaging brands. By following the steps, you will build a credible Brand Story - a love relationship with customers, prospects, and donors that aligns your brand to their needs and desires.

Produktdetails

• Verlag: Miller eMedia
• Seitenzahl: 246
• Erscheinungstermin: 1. April 2020
• Englisch
• Abmessung: 280mm x 216mm x 17mm
• Gewicht: 927g
• ISBN-13: 9780998313832
• ISBN-10: 0998313831
• Artikelnr.: 62454950

Autorenporträt

Bruce Miller. Lawyer, businessman, world traveler, Golf Rules Official, Golf Instructor, TVC actor, Private Pilot, and author of over 50 books, a few being Amazon bestsellers, spends his days writing, studying, and constantly learning of the astounding, unexpected, and amazing events happening in the world today while exploring the brighter side of life. He is a member of Team Golfwell, Authors, and Publishers.He created the Facebook group "Golf Jokes and Stories" with 300,000+ members and growing.