Andere Kunden interessierten sich auch für
![Decomposition of export growth into diversification patterns]( "Decomposition of export growth into diversification patterns")
Decomposition of export growth into diversification patterns18,95 €![E-grocery. The last major growth potential in German food retailing?]( "E-grocery. The last major growth potential in German food retailing?")
E-grocery. The last major growth potential in German food retailing?18,95 €![Corporate governance and financial performance of Chinese Reverse Mergers]( "Corporate governance and financial performance of Chinese Reverse Mergers")
Corporate governance and financial performance of Chinese Reverse Mergers47,95 €![Motives for Chinese and Indian Foreign Direct Investment into Developed Countries within the Automotive Industry]( "Motives for Chinese and Indian Foreign Direct Investment into Developed Countries within the Automotive Industry")
Motives for Chinese and Indian Foreign Direct Investment into Developed Countries within the Automotive Industry42,95 €![Suicides in Answer to Apple¿s and Foxconn¿s Unethical Behaviour]( "Suicides in Answer to Apple¿s and Foxconn¿s Unethical Behaviour")
Suicides in Answer to Apple¿s and Foxconn¿s Unethical Behaviour18,95 €![The Success of Tesco¿s International Expansion in South Korean Market. Examination and Analysis of Key Factors]( "The Success of Tesco¿s International Expansion in South Korean Market. Examination and Analysis of Key Factors")
The Success of Tesco¿s International Expansion in South Korean Market. Examination and Analysis of Key Factors18,95 €![Chinese Outward Foreign Direct Investments in Germany. Post-Merger Integration and Its Effects on Labor Relations]( "Chinese Outward Foreign Direct Investments in Germany. Post-Merger Integration and Its Effects on Labor Relations")
Chinese Outward Foreign Direct Investments in Germany. Post-Merger Integration and Its Effects on Labor Relations39,99 €
Research Paper (postgraduate) from the year 2012 in the subject Business economics - Trade and Distribution, grade: B, King`s College London, language: English, abstract: The paper tries to understand and analyse the growth of Apple into Chinese market. The introduction section gives the background study of the subject. In chapter 2 the literature review analyses the theoretical perspectives of the marketing strategies and methods used by Apple incorporated and how the company has grown in the Chinese market. The marketing mix, distribution channels and supply chain of Apple Inc. have also been discussed including the challenges faced by the company in the Chinese market. Chapter three outlines the research methodology and the justifications for the methods. Chapter 4 presents the results of the study and discusses these findings based on the research objectives and research questions. The results have been presented in tables, figures in order to increase understanding and enhance interpretations of the findings. Chapter 5 provides conclusion and recommendations of the study.