Nawal K Taneja

21st Century Airlines

Connecting the Dots

• Gebundenes Buch

Produktbeschreibung

In 21st Century Airlines: Connecting the Dots, Nawal Taneja addresses the challenges and opportunities facing the airline industry as it tries to innovate and create products and services that are radically different by 'connecting the dots' at four key levels.

Produktdetails

• Verlag: CRC Press
• Seitenzahl: 228
• Erscheinungstermin: 4. September 2017
• Englisch
• Abmessung: 236mm x 160mm x 20mm
• Gewicht: 540g
• ISBN-13: 9781138093133
• ISBN-10: 1138093130
• Artikelnr.: 49129629

Autorenporträt

Nawal Taneja, whose experience in the aviation industry spans almost five decades, has worked for and advised major airlines and related businesses worldwide. His experience also includes the presidency of a small airline that provided schedule and charter service with jet aircraft and the presidency of a research organization that provided consulting services to the air transportation community throughout the world. On the government side, he has advised worldwide Departments of Civil Aviation, Finance, Economics, and Tourism in matters relating to the role of government-owned airlines and their management. Within the academic community, he has served on the faculties of the Massachusetts Institute of Technology (as an Associate Professor) and at Ohio State University (Professor and later as Chair of both the Department of Aviation and the Department of Aerospace Engineering).

Inhaltsangabe

List of Figures
List of Tables
Acknowledgements
Forewords
Introduction
1. Responding to Changing Customer Expectations
Super-Connected Travelers
Corporate Travelers
Globalization of Consumers
Implications for, and Responses of, Airlines
Full-Service Airlines
Developments within the Low-Cost Sector
Takeaways
2. Platform-Based and Networked Businesses: New Forms of Collaboration
The Macroeconomic Shift: Industrial Era to Digital Era
Platforms
Network Effects
Technologies
Data
Internet of Things
Cloud Computing
Artificial Intelligence (AI) and Augmented Reality (AR)
Human Resources
Implications for Airlines
Takeaways
3. Innovating and Evolving Airline Network Planning
Current and Evolving Systems
Conventional Planning Module Limitations
New Modules and Integrative Planning
Examples of Comprehensive, Dynamic, and Integrated Planning
What is Next?
Takeaways
4. Re-thinking Revenue Management
Historical Perspective
Existing System and Process Challenges
Step-Changing Options: Opportunities and Challenges
Customer Segmentation and Personalization
Pricing and Fare Management
Customer Experience
Takeaways
5. Re-designing Services for Next-Generation Customer Experience
Multi-industry insights
Mercedes-Benz
Uber
USAA
Westpac
Re-defining value and designing for it
Mapping the experience
Managing loyalty and brand
Critical Success factors
Building a platform
Managing service and experience during disruptions
Takeaways
6. Re-thinking the Airline Business for the Digital Era
Platforms
Digital Mindset
Digital Technologies
Digital Strategies
Digital Workplace
New Forms of Transportation
Takeaways
7. Thought Leadership Pieces
1. Loyalty at the Forefront of the Transformation Curve by Evert de
Boer, General Manager Global Business Development, Travel, Aimia
2. High-Level Check List for developing a Data Strategy by Gary
Doernhoefer, Vice President & General Counsel, Journera
3. Radical Digitization of Businesses by Stefan Jenzowsky, SVP, Siemens
Convergence Creators
4. The Flexible Flyer: Turning the Airlines Operating Model Downside UP
by Dietmar Kirchner, Senior Aviation Advisor, Frankfurt/Germany
5. Meeting the Expectations of Todays's Connected Customers and
Empowered Passengers: On-Demand, Real-Time, End-to-End by Raymond
Kollau, Founder AirlineTrends
6. Competition and Digitization by Dianchun Li, Chief Commercial
Officer, Hong Kong Airlines
7. How much a threat from Long Haul Low Cost by Keith McMullan and James
Halstead, Managing Partners, Aviation Strategy Ltd
8. Connecting the Dots at the Airports: The Potential of Transformation
with Artificial Intelligence by Jim Peters, Chief Technology Officer,
SITA
9. The Future of Secondary Airports by Parm Sidhu, Airport General
Manager, Abbotsford International Airport
10. The changes & challenges affecting sales and distribution in the
airline world by Trevor Spinks, Head of Sales and Distribution,
Tiger-Scoot
11. Shifting Mind-Sets from Asset Management to Customer Value while
Building a New Speed into the Business by Chris Stevens, Managing
Partner, Digital Partners and Robin Barlass, Director of Strategy and
Support Services, Metro Trains
12. The Evolving Paradigm of Interactive Selling based on Consumer
Preferences by Ben Vinod, Senior Vice President and Chief Scientist,
Sabre
13. Leadership Challenges in a Disruptive Era by Monika Wiederhold,
Managing Director, Amadeus Germany
Index