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This is not a theory book; there is practical advice on thousands of innovative ways to cut costs in every area of your business. Not only is the idea presented, but the pertinent information is provided, such as contact information and Web sites for companies, products, or services recommended. Easy to read and understand, this step-by-step guide will take the mystery out of how to reduce costs in critical areas, including office, operations, labor, cost of goods sold, advertising, marketing, human resources, insurance, benefits, compensation, training, software, mailing, shipping and receiving, rent, interest and debt, utilities, and more.