Annie Proulx
The Shipping News (eBook, ePUB)
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Annie Proulx
The Shipping News (eBook, ePUB)
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Annie Proulx's highly acclaimed, international bestseller and Pulitzer Prize-winning novel.
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Annie Proulx's highly acclaimed, international bestseller and Pulitzer Prize-winning novel.
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Produktdetails
- Produktdetails
- Verlag: HarperCollins Publishers
- Erscheinungstermin: 28. Juni 2012
- Englisch
- ISBN-13: 9780007386819
- Artikelnr.: 38070207
- Verlag: HarperCollins Publishers
- Erscheinungstermin: 28. Juni 2012
- Englisch
- ISBN-13: 9780007386819
- Artikelnr.: 38070207
Annie Proulx published her first novel 'Postcards' in 1991 at the age of 56. 'The Shipping News' won the Pulitzer Prize for Fiction, the National Book Award and the Irish Times International Prize. Her third novel, 'Accordion Crimes', was published in 1996. She is also the author of three short-story collections, 'Heart Songs' (1994), 'Close Range' (1999) and 'Bad Dirt' (2004). 'Brokeback Mountain' was made into an Oscar-winning film in 2005. 'Fine Just the Way It Is', her third collection of Wyoming short stories, was published in 2008.
PART ONE: INTRODUCTION TO CORPORATE COMMUNICATION Defining Corporate
Communication Introduction Scope and Definitions Chapter Summary Corporate
Communication in Contemporary Organizations Introduction Historical
Background Integrated Communication Drivers for Integrated Communication
Organizing Communication Chapter Summary PART TWO: CONCEPTUAL FOUNDATIONS
Stakeholder Management and Communication Introduction Stakeholder
Management The Nature of Stakes and Stakeholders Stakeholder Communication
Stakeholder Engagement and Collaboration Chapter Summary Corporate
Identity, Corporate Branding and Corporate Reputation Introduction
Corporate Identity, Image and Reputation Corporate Branding Aligning
Identity, Image and Reputation Chapter Summary PART THREE: CORPORATE
COMMUNICATION IN PRACTICE Communication Strategy Introduction The Process
of Communication Strategy The Content of Communication Strategy Chapter
Summary Strategic Planning and Campaign Management Introduction Planning
and Executing Programs and Campaigns Theories on Effective Messages and
Persuasion Chapter Summary Research and Measurement Introduction Research
and Evaluation Measuring Corporate Reputation Measuring Corporate Identity
Chapter Summary PART FOUR: SPECIALIST AREAS IN CORPORATE COMMUNICATION
Media Relations Introduction Journalism and News Organizations News and
Corporate Reputation Framing News Stories The New Media Landscape Chapter
Summary Internal Communication Introduction Defining Internal Communication
Internal Communication and Organizational Identification Voice, Silence and
Stimulating Employee Participation Social Media and Communities of Practice
Chapter Summary Issues Management and Public Affairs Introduction Defining
Issues Managing Issues Influencing Public Policy Chapter Summary Crisis
Communication Introduction Preparation for Crises Communication about a
Crisis Chapter Summary PART FIVE: NEW DEVELOPMENTS IN CORPORATE
COMMUNICATION Leadership and Change Communication Introduction Defining
Leadership and Change Communicating During a Change Effective Leadership
Communication Chapter Summary Corporate Social Responsibility and Community
Relations Introduction Defining Corporate Social Responsibility
Communicating About Corporate Social Responsibility Community Involvement
Programmes Chapter Summary
Communication Introduction Scope and Definitions Chapter Summary Corporate
Communication in Contemporary Organizations Introduction Historical
Background Integrated Communication Drivers for Integrated Communication
Organizing Communication Chapter Summary PART TWO: CONCEPTUAL FOUNDATIONS
Stakeholder Management and Communication Introduction Stakeholder
Management The Nature of Stakes and Stakeholders Stakeholder Communication
Stakeholder Engagement and Collaboration Chapter Summary Corporate
Identity, Corporate Branding and Corporate Reputation Introduction
Corporate Identity, Image and Reputation Corporate Branding Aligning
Identity, Image and Reputation Chapter Summary PART THREE: CORPORATE
COMMUNICATION IN PRACTICE Communication Strategy Introduction The Process
of Communication Strategy The Content of Communication Strategy Chapter
Summary Strategic Planning and Campaign Management Introduction Planning
and Executing Programs and Campaigns Theories on Effective Messages and
Persuasion Chapter Summary Research and Measurement Introduction Research
and Evaluation Measuring Corporate Reputation Measuring Corporate Identity
Chapter Summary PART FOUR: SPECIALIST AREAS IN CORPORATE COMMUNICATION
Media Relations Introduction Journalism and News Organizations News and
Corporate Reputation Framing News Stories The New Media Landscape Chapter
Summary Internal Communication Introduction Defining Internal Communication
Internal Communication and Organizational Identification Voice, Silence and
Stimulating Employee Participation Social Media and Communities of Practice
Chapter Summary Issues Management and Public Affairs Introduction Defining
Issues Managing Issues Influencing Public Policy Chapter Summary Crisis
Communication Introduction Preparation for Crises Communication about a
Crisis Chapter Summary PART FIVE: NEW DEVELOPMENTS IN CORPORATE
COMMUNICATION Leadership and Change Communication Introduction Defining
Leadership and Change Communicating During a Change Effective Leadership
Communication Chapter Summary Corporate Social Responsibility and Community
Relations Introduction Defining Corporate Social Responsibility
Communicating About Corporate Social Responsibility Community Involvement
Programmes Chapter Summary
PART ONE: INTRODUCTION TO CORPORATE COMMUNICATION Defining Corporate
Communication Introduction Scope and Definitions Chapter Summary Corporate
Communication in Contemporary Organizations Introduction Historical
Background Integrated Communication Drivers for Integrated Communication
Organizing Communication Chapter Summary PART TWO: CONCEPTUAL FOUNDATIONS
Stakeholder Management and Communication Introduction Stakeholder
Management The Nature of Stakes and Stakeholders Stakeholder Communication
Stakeholder Engagement and Collaboration Chapter Summary Corporate
Identity, Corporate Branding and Corporate Reputation Introduction
Corporate Identity, Image and Reputation Corporate Branding Aligning
Identity, Image and Reputation Chapter Summary PART THREE: CORPORATE
COMMUNICATION IN PRACTICE Communication Strategy Introduction The Process
of Communication Strategy The Content of Communication Strategy Chapter
Summary Strategic Planning and Campaign Management Introduction Planning
and Executing Programs and Campaigns Theories on Effective Messages and
Persuasion Chapter Summary Research and Measurement Introduction Research
and Evaluation Measuring Corporate Reputation Measuring Corporate Identity
Chapter Summary PART FOUR: SPECIALIST AREAS IN CORPORATE COMMUNICATION
Media Relations Introduction Journalism and News Organizations News and
Corporate Reputation Framing News Stories The New Media Landscape Chapter
Summary Internal Communication Introduction Defining Internal Communication
Internal Communication and Organizational Identification Voice, Silence and
Stimulating Employee Participation Social Media and Communities of Practice
Chapter Summary Issues Management and Public Affairs Introduction Defining
Issues Managing Issues Influencing Public Policy Chapter Summary Crisis
Communication Introduction Preparation for Crises Communication about a
Crisis Chapter Summary PART FIVE: NEW DEVELOPMENTS IN CORPORATE
COMMUNICATION Leadership and Change Communication Introduction Defining
Leadership and Change Communicating During a Change Effective Leadership
Communication Chapter Summary Corporate Social Responsibility and Community
Relations Introduction Defining Corporate Social Responsibility
Communicating About Corporate Social Responsibility Community Involvement
Programmes Chapter Summary
Communication Introduction Scope and Definitions Chapter Summary Corporate
Communication in Contemporary Organizations Introduction Historical
Background Integrated Communication Drivers for Integrated Communication
Organizing Communication Chapter Summary PART TWO: CONCEPTUAL FOUNDATIONS
Stakeholder Management and Communication Introduction Stakeholder
Management The Nature of Stakes and Stakeholders Stakeholder Communication
Stakeholder Engagement and Collaboration Chapter Summary Corporate
Identity, Corporate Branding and Corporate Reputation Introduction
Corporate Identity, Image and Reputation Corporate Branding Aligning
Identity, Image and Reputation Chapter Summary PART THREE: CORPORATE
COMMUNICATION IN PRACTICE Communication Strategy Introduction The Process
of Communication Strategy The Content of Communication Strategy Chapter
Summary Strategic Planning and Campaign Management Introduction Planning
and Executing Programs and Campaigns Theories on Effective Messages and
Persuasion Chapter Summary Research and Measurement Introduction Research
and Evaluation Measuring Corporate Reputation Measuring Corporate Identity
Chapter Summary PART FOUR: SPECIALIST AREAS IN CORPORATE COMMUNICATION
Media Relations Introduction Journalism and News Organizations News and
Corporate Reputation Framing News Stories The New Media Landscape Chapter
Summary Internal Communication Introduction Defining Internal Communication
Internal Communication and Organizational Identification Voice, Silence and
Stimulating Employee Participation Social Media and Communities of Practice
Chapter Summary Issues Management and Public Affairs Introduction Defining
Issues Managing Issues Influencing Public Policy Chapter Summary Crisis
Communication Introduction Preparation for Crises Communication about a
Crisis Chapter Summary PART FIVE: NEW DEVELOPMENTS IN CORPORATE
COMMUNICATION Leadership and Change Communication Introduction Defining
Leadership and Change Communicating During a Change Effective Leadership
Communication Chapter Summary Corporate Social Responsibility and Community
Relations Introduction Defining Corporate Social Responsibility
Communicating About Corporate Social Responsibility Community Involvement
Programmes Chapter Summary