58,95 €
58,95 €
inkl. MwSt.
Sofort per Download lieferbar
payback
29 °P sammeln
58,95 €
58,95 €
inkl. MwSt.
Sofort per Download lieferbar

Alle Infos zum eBook verschenken
payback
29 °P sammeln
Als Download kaufen
58,95 €
inkl. MwSt.
Sofort per Download lieferbar
payback
29 °P sammeln
Jetzt verschenken
58,95 €
inkl. MwSt.
Sofort per Download lieferbar

Alle Infos zum eBook verschenken
payback
29 °P sammeln
  • Format: PDF

When a crisis breaks out, it's not always just the organization that reacts - the news media, customers, employees, trade associations, politicians, activist groups, and PR experts may also respond.
This book offers a new and original perspective on crisis communication based on the theory of the Rhetorical Arena and the so-called multivocal approach. According to this approach, we gain a more dynamic and complex understanding of organizational crises if we focus not only on the communication produced by the organization but also take into account the many other voices who start…mehr

Produktbeschreibung
When a crisis breaks out, it's not always just the organization that reacts - the news media, customers, employees, trade associations, politicians, activist groups, and PR experts may also respond.

This book offers a new and original perspective on crisis communication based on the theory of the Rhetorical Arena and the so-called multivocal approach. According to this approach, we gain a more dynamic and complex understanding of organizational crises if we focus not only on the communication produced by the organization but also take into account the many other voices who start communicating when a crisis breaks out.

It provides:

  • An in-depth overview of the five key dimensions of organizational crises, crisis management and crisis communication
  • A comprehensive introduction to the theory of the Rhetorical Arena and the multivocal approach to crisis communication, including some of the most important voices inside the arena
  • A series of important international case studies and case examples in each chapter.


Suitable for students studying crisis communication modules on corporate communication, public relations, and management and organization studies courses.


Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, D ausgeliefert werden.

Autorenporträt
Finn Frandsen (mag. art., Aarhus University) is Professor of Corporate Communication and Director of Center for Corporate Communication at the Department of Business Communication, Aarhus School of Business and Social Sciences (Aarhus BSS), Aarhus University (Denmark). His research interests include crisis management and crisis communication, environmental communication, public communication, stakeholder theory, and the institutionalization of strategic communication in private and public organizations. Together with Winni Johansen, he is the originator of Rhetorical Arena Theory and the multivocal approach to crisis communication.

His research has been published in international journals, handbooks and encyclopedias, such as Corporate Communications: An International Journal, International Journal of Strategic Communication, Management Communication Quarterly, Public Relations Inquiry, Public Relations Review, Scandinavian Journal of Public Management and The Handbook of Crisis Communication, Encyclopedia of Public Relations, The Routledge Handbook of Strategic Communication, and Handbook of International Crisis Communication Research.

He is regional editor (Europe) of Corporate Communications: An International Journal and member of the advisory board of the European Communication Monitor. He has served as visiting professor at highly ranked universities and business schools in Norway, Sweden, Finland, France, Italy and Senegal. He has also consulted with organizations in the private and public sector.

Rezensionen
Rich with case studies and practical examples, this book is a must read for anyone with an interest in this critical area of management. There is probably no better book and no better team of authors on the subject of crisis communication. Frandsen and Johansen walk the reader through different types of organizational crises, and present their own distinctive arena model of crisis communication that is adept to the current media landscape in which issues emerge and almost over night amplify into full-blown crises for many organizations. Read this book and you will be better able to identify and analyse organizational crises and figure out the right communication response. Joep Cornelissen 20160729