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As the cycle of change increases its speed, leadershipcommunication is becoming more important than ever. Since theoriginal publication of Leading Out Loud in 1995, thedevelopment of a leader's message has become as critical to successas the delivery of that message. In this new and revised edition ofhis highly praised work, Terry Pearce explains how the events ofrecent years, including the information revolution, worldwide focuson terrorism, and the revelation of corporate scandals, havesignificantly increased the importance of authenticity inleadership to build loyalty in organizations. This…mehr
As the cycle of change increases its speed, leadershipcommunication is becoming more important than ever. Since theoriginal publication of Leading Out Loud in 1995, thedevelopment of a leader's message has become as critical to successas the delivery of that message. In this new and revised edition ofhis highly praised work, Terry Pearce explains how the events ofrecent years, including the information revolution, worldwide focuson terrorism, and the revelation of corporate scandals, havesignificantly increased the importance of authenticity inleadership to build loyalty in organizations. This new edition focuses on the source of a message for change,its development as a platform for leadership communication, and itsmany forms of expression from speeches to e-mails, memos, and eveninformal "water cooler" conversation. Pearce shows leaders inbusiness, politics, and nonprofits how to communicate their valuesand vision to inspire commitment; he provides tools and examplesfrom well-known leaders as well as less-known but effective changeagents. Leading Out Loud gives readers concrete methods forimproving their own communication by guiding them to do theinternal work necessary for creating an honest and compellingvision, and by demonstrating how readers can find their authenticvoice and articulate their messages with confidence. People make commitments, says Pearce, to causes they value andto people they respect and trust. An authentic voice and aninclusive perspective are requisites for any leader who wouldinspire change. Trust is built by communicating from both the mindand the heart, speaking directly to the minds and hearts of others,listening to their response, and respecting their points of view.All leaders will benefit from Pearce's wisdom, as will anyone elsewho wants to inspire positive change through others.
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In November, 2002, BusinessWeek magazine called Terry Pearcethe "eminence grise" of executive coaches. He is the founder andpresident of Leadership Communication, a coaching and consultingcompany with select clients that include CEOs, senior publicofficials, and elected leaders. He also teaches leadership coursesat the University of California, Berkeley, Haas School of Businessand the London Business School, and is a frequent keynote speakerin the United States and abroad. Pearce is coauthor (with DavidPottruck) of the best-selling Clicks and Mortar: Passion-DrivenGrowth in an Internet-Driven World (Jossey-Bass, 2000).
Foreword by Randy Komisar xiii Preface xvii Prologue xxiii Part One: Leadership Communication: Personal Awareness and Competing Dynamics 1 1 Discovering What Matters 9 Who Are You? 10 What Do You Want? 11 Recognizing and Refl ecting on Your Point of View Defining Moments 15 Communicating Through the Prism of Your Values 18 Distilling Values into Conviction 18 2 Deepening Emotional Awareness 23 Recognition, Resonance, Regulation, and Response 24 The Neurobiology of Empathy: The Magic of the Mirror 28 Transmitting Empathy to Show Character: Developing Trust 32 Leadership: Empathy in Action 34 3 Connecting with Others 45 Unconscious and Unspoken Harmonies 46 Image and Symbol 48 Analogy and Metaphor 51 Narrative as Connection Myth, Story, and Experience 56 The Rules of Engagement Authenticity Is Paramount 64 4 Writing Applying Discipline to Authenticity 67 Writing as a Process 68 Your Voice Comes Through 71 Documenting Competence and Connection 74 Part Two: The Personal Leadership Communication Guide: Biography with a Purpose 79 5 Establishing Competence and Building Trustworthiness 85 Establishing Competence 85 Building Trust Authenticity 94 6 Creating Shared Context 115 Building a Common Understanding 116 Evidence: Logic and Data 133 Revealing the Personal: Showing the Passion 134 The Context Complete 136 7 Declaring and Describing the Future 141 Declaration: An Act of Creation 141 Making It Real: Spelling Out the Alternatives 144 Creating the World We Want 152 8 Committing to Action 155 Organizational and Personal Steps Toward Change 155 Personal Commitment, Personal Action 158 Involving Others Asking for Commitment 165 9 Leadership Communication in Action 171 Projecting Your Message 173 Listening and Responding with Emotional Intelligence 177 The Daily Practice of Leadership Communication 187 Epilogue: Communication: The Cauldron of Leadership 197 Appendixes 201 A: The Choice and Use of Evidence in Leadership Communication 203 B: Framework for Personal Leadership Communication Guide 211 Notes 213 Recommended Reading 219 Acknowledgments 223 About the Author 227 Index 229
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