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This impactful volume demonstrates the application and power of psychology and behavioural economics in the pursuit of quality and continuous improvement. Sarkar shares 25 lessons, featuring examples based on real life, that show how their application can increase the effectiveness of outcomes.

Produktbeschreibung
This impactful volume demonstrates the application and power of psychology and behavioural economics in the pursuit of quality and continuous improvement. Sarkar shares 25 lessons, featuring examples based on real life, that show how their application can increase the effectiveness of outcomes.


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Autorenporträt
Debashis Sarkar is a managing partner at Proliferator Advisory & Consulting, a firm focused on customer-centricity and operational excellence. A pioneer in the field of quality and organizational improvement, Debashis has authored several books, including The Little Big Things in Operational Excellence. He is the recipient of various recognitions such as the Phil Crosby Medal, the Simon Collier Award and the first Quality Champion Platinum Award from Quality Council of India - the highest award for quality from the Indian government. He is a Fellow of the American Society for Quality.