From 'Focus on Intimacy at Scale' to 'Find Your Valuable Five Percent' and 'The Harder Your Core Customer Is to Reach, The Better You Will Do', Adam Davidson lays down the Ground Rules for success in the new economy.
Drawing on inspiring case studies - a sweatshop-owner's daughter fighting for better working conditions, an Amish craftsman meeting the technological needs of his fellow farmers - as well as the latest academic research, he shows us how the twentieth-century economy of scale has given way in this century to an economy of passion.
Davidson's special talent for breaking down daunting economic terminology and making theory accessible have won him not only respect as an economics guru but also most of broadcast journalism's highest honours. In this breath-of-fresh-air book, he inspires us all to see that with intimacy, insight, attention, automation, and of course, passion, we can succeed in this new economic world.
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- Verlag: John Murray Press
- Seitenzahl: 336
- Erscheinungstermin: 09.01.2020
- ISBN-13: 9781473683686
- Artikelnr.: 58416974
Exuberant. . . With his distinctive voice Davidson winningly blends case studies of fervent, enthusiastic believers creators of amazing ice cream, expensive pencils, menswear with a set of counterintuitive rules so that work lives and our deepest passions can merge to make people better off financially, and personally. National Book Review
"Davidson's case studies are excellent, but the heart of the book is a set of rules worthy of committing to memory. . . Fine inspiration for entrepreneurs that should be required reading in any business school curriculum. Kirkus (starred review)
[Davidson s] anecdotes are captivating with shrewd lessons on management, marketing, and strategy. . . Readers with a start-up yen will find useful and inspiring insights here. Publishers Weekly
The Passion Economy is exactly what everyone needs today: examples of how to thrive in an economy that can seem overwhelming, and crystal-clear explanations of how to succeed. The book is an enormously fun, exciting adventure story that takes us from the wineries of Napa to the laboratories of Google to far-off chocolate makers. This is the book about how to live (and work) a more passionate life. Charles Duhigg, bestselling author of The Power of Habit and Smarter Faster Better
"Adam Davidson is one of America s most accomplished business journalists and this book reminds us why. With a reporter s eye and a storyteller s grace, he has traveled the country to find regular people who have cracked the code of the modern economy. Reading their stories will reveal the secrets of successful careers. It might even restore your faith in the American Dream." Daniel H. Pink, author of When and Drive
Move over Malcolm Gladwell. In The Passion Economy Adam Davidson upends the conventional thinking about how to succeed in our topsy-turvy, seemingly unforgiving post-industrial economy by sharing the stories of regular people who followed their dreams. You won't soon forget the wisdom Davidson conveys in these pages. William D. Cohan, author of House of Cards
I love Adam Davidson s book. This is the golden moment for the marriage of passion and excellence, a time for optimism, not pessimism. The opportunity to create great businesses you love and which your customers come to love lies around every corner. The heart of every economy is small enterprise, not large. We have waited a long time for this book, and brother does it deliver. Bravo! Tom Peters, author of The Excellence Dividend