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They Just Don't Get It! (eBook, ePUB) - Yerkes, Leslie; Martin, Randy
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They Just Don't Get It! explores an all-too-common dilemma: when people around us just don't "get" our ideas. Through a charming illustrated fable, it tells the story of Julie Buffet, a hard-charging advertising executive with what she thinks is a fantastic idea for a new campaign. But nobody gets it-not the client, not her boss, and not her coworkers. And Julie can't understand why. We have all found ourselves in this situation at one time or another, and we typically see this problem as a failing on the part of the other party. They Just Don't Get It! shows that when they don't get it, the…mehr

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Produktbeschreibung
They Just Don't Get It! explores an all-too-common dilemma: when people around us just don't "get" our ideas. Through a charming illustrated fable, it tells the story of Julie Buffet, a hard-charging advertising executive with what she thinks is a fantastic idea for a new campaign. But nobody gets it-not the client, not her boss, and not her coworkers. And Julie can't understand why. We have all found ourselves in this situation at one time or another, and we typically see this problem as a failing on the part of the other party. They Just Don't Get It! shows that when they don't get it, the problem is really with ourselves. And it shows how we can finally really get it. If you've ever wondered why your ideas haven't been received or acted on in the way you expected, this book will reveal your own personal responsibility in helping others understand your intentions. Examining the root source of the problem, it details five keys to "getting it"-Take Responsibility; Practice Humility; Begin with Questions; Remain Open; and Believe They Can. These five simple steps will enable you to overcome the problem, and prevent it from happening in the future. They Just Don't Get It! will teach you how to communicate your ideas better, and how to motivate others to pull together and achieve your highest goals in any situation.

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Autorenporträt
One thing you can say about Leslie Yerkes is that she gets it. Another thing you can say is that she knows how to make sure thatyou get it. In her job as an organizational development/ change management consultant, Leslie has helped thousands to get it and to learn how to make sure that those around them get it, too. A graduate of Wittenberg University and Case Western Reserve University, Leslie is the founder of Catalyst Consulting Group, Inc. in Cleveland, Ohio. She has taught at John Carroll University, Baldwin Wallace College, and is on the faculty at the Weatherhead Dively Center for Executive Education. For six months, Randy didn’t get the concept of this book. But Leslie continued in a gentle, non-threatening way until one day, voilá, he got it! Randy attended Northwestern University and has a degree in television producing and directing from Milwaukee Area Technical College. He spent more than twenty years in broadcast television, garnering nearly a dozen Emmys and a CEN Award. He spent seven years with PM Magazine in Cleveland as producer, director, and executive producer. In 1985, Martin changed careers and started the award-winning martin DESIGN, a marketing/advertising firm that “Reframes people’s thoughts and makes them powerful, profitable, and enlightening.” His clients have included: Stop-n-Shop Supermarkets, Tony Roma’s, Focus Four, The Cleveland Growth Association, The Cleveland Ballet, Reflections Interior Design, and Catalyst Consulting Group. Ben Dewey is a freelance illustrator and graduate of The Cleveland Institute of Art (CIA). He is the recipient of CIA’s Mary C. Page Traveling Schol- arship (for the top painting student of the year) and the Sue Wall Painting Scholarship. His Bachelor of Fine Arts project on legendary blues guitarist Roscoe Porter earned him a spot in the Top Twenty Final Presentation, a prestigious evaluation and award. Dewey has been drawing since child- hood and playing electric and slide guitar since the age of thirteen. He has created band performance posters for the tours of several national recording artists and currently plays guitar with several groups in the Cleveland area while pursing a career in the comics industry. He is the author of the soon-to-be-released single, “Moonshine Boys.”
Rezensionen
A brilliant topic with important implications for how we all work and live together. Read it and reap the benefits!
BJ Gallagher, coauthor of A Peacock in the Land of Penguins and Who Are They Anyway?

Replacing force and frustration with humility, openness, and responsibility is key to building teamwork in today s business world. They Just Don t Get It! illuminates a common problem with powerful insight.
William Brake, V.P. & General Manager, International Steel Group, Inc.

"They Just Don't Get It! is a fun, yet powerful reminder that personal humility inhabits the soul of great leadership, and that practicing humility begins by abandoning presumption and listening hard.
Bryan W. Sickbert, Executive Director, Council for Health and Human Service Ministries

"This clever book offers a few profound points worth building into your life. You will get it when you finish reading this book."
Geoff Bellman, author of Getting Things DoneWhen You Are Not in Charge