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The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow?…mehr

Produktbeschreibung
The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow?
  • Produktdetails
  • Verlag: HarperCollins Publishers Inc
  • Seitenzahl: 288
  • Erscheinungstermin: 4. Oktober 2016
  • Englisch
  • Abmessung: 236mm x 159mm x 27mm
  • Gewicht: 480g
  • ISBN-13: 9780062435613
  • ISBN-10: 0062435612
  • Artikelnr.: 44605120
Autorenporträt
CLAYTON M. CHRISTENSEN (1952-2020) was the Kim B. Clark Professor at Harvard Business School, the author of nine books, a five-time recipient of the McKinsey Award for Harvard Business Review's best article, and the cofounder of four companies, including the innovation consulting firm Innosight. In 2011 and 2013 he was named the world's most influential business thinker in a biennial ranking conducted by Thinkers50.
Rezensionen
Competing Against Luck is an excellent primer on the both the theory, and on the applications of this theory to many areas of business. A fun and quick read - and a set of ideas that will be useful when you negotiate with vendors or plan your next program. Inside Higher Education