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User Research: A Practical Guide to Designing Better Products and Services - Marsh, Stephanie
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Choose and use the right research method, analyze the resulting data, and make effective use of the findings, with this practical and straightforward guide to user research.

Produktbeschreibung
Choose and use the right research method, analyze the resulting data, and make effective use of the findings, with this practical and straightforward guide to user research.
Autorenporträt
Dr Stephanie Marsh is one of the UK's leading UX research professionals, and is currently Head of User Research and Analysis at UK Government Digital Service. She was previously the Head of Digital Strategy for the UK Ministry of Defence and a user research consultant for Bunnyfoot (one of the UK's foremost user research consultancy provider, with clients including BBC, Arsenal, easyJet, Boden and Oxfam).