ServQual Model Second Edition
-
- Englisch ausgewählt
38,99 €
UVP
43,90 €
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Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
03.11.2025
Verlag
LAP LAMBERT Academic PublishingSeitenzahl
60
Maße (L/B/H)
22/15/0,4 cm
Gewicht
107 g
Sprache
Englisch
ISBN
978-620-9-18760-5
Quality is a perceptual, conditional and somewhat subjective attribute of a product or service. Its meaning in business has developed over time. It has been understood differently and interpreted differently by different people. A business will benefit most through focusing on the key processes that provide their customers with products and services. Producers may measure the conformance quality, or degree to which the product or service was made according to the required specification. Customers on the other hand, may focus on the quality specification of a product or service, or compared it with those that are available in the marketplace. The quality of service in hotel industry is an important factor of successful business. The existing trend of complete quality management in hotel industry ensures the achievement of competitive advantage of hotel companies and is therefore the subject of contemporary research into service quality in hotel industry. The concept and the conceptual model of service quality are indispensable if we wish to understand the genesis of service quality and potential gaps in quality. The aim of this paper is to show the importance of service quality in h
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