Commercializing Micro-Nanotechnology Products
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Sprache:Englisch
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eBook Format:ePUB 3
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194,99 €
inkl. gesetzl. MwSt.Beschreibung
Produktdetails
Format
ePUB 3
Kopierschutz
Ja
Family Sharing
Nein
Text-to-Speech
Ja
Erscheinungsdatum
19.11.2007
Herausgeber
David Tolfree + weitereVerlag
Taylor & Francis eBooksSeitenzahl
288 (Printausgabe)
Dateigröße
5974 KB
Sprache
Englisch
EAN
9781040167946
Micro-nanotechnologies (MNT) are already making a profound impact on our daily lives. New applications are well underway in the US, Asia, and Europe. However, their potentially disruptive nature, along with the public's concerns, has produced a number of challenges. Commercializing Micro-Nanotechnology Products provides a snapshot of the current market situation and details the need for MNT development. It outlines the problems facing today's businesses and discusses the processes for commercialization, road mapping, technology transfer analysis, and entrepreneurial development.
The book begins by detailing the steps required to turn an idea into a marketable product. The editors give examples of previously successful products and relate to their own experiences in development. Next, the text focuses on the importance of entrepreneurship and the required steps to finance and develop a marketing strategy. It contains various definitions of nanotechnology and how each relates to roadmap and production issues. Three detailed case studies from the leading MNT development and manufacturing companies describe how each venture started and progressed to become a market leader. These studies offer valuable insight into overcoming the challenges related to achieving financial backing and specifying the right product for development.
This reference provides the only insightful appraisal of the current status of micro-nanotechnology products. It describes a concise process for product commercialization, from market research to end product realization. Commercializing Micro-Nanotechnologies provides a clear strategy for choosing the right product to development and overcoming challenges in the growing global market.
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