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Revolutionizing the AI-Digital Landscape A Guide to Sustainable Emerging Technologies for Marketing Professionals

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Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

07.06.2024

Abbildungen

58 SW-Abb., 58 SW-Zeichn., 22 Tabellen

Herausgeber

Alex Khang + weitere

Verlag

Taylor & Francis

Seitenzahl

368

Maße (L/B/H)

25,4/17,8/2 cm

Gewicht

692 g

Sprache

Englisch

ISBN

978-1-03-268829-9

Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

07.06.2024

Abbildungen

58 SW-Abb., 58 SW-Zeichn., 22 Tabellen

Herausgeber

Verlag

Taylor & Francis

Seitenzahl

368

Maße (L/B/H)

25,4/17,8/2 cm

Gewicht

692 g

Sprache

Englisch

ISBN

978-1-03-268829-9

EU-Ansprechpartner

Taylor & Francis Verlag GmbH
Kaufingerstraße 24
80331 München
DE
GPSR@taylorandfrancis.com

Herstelleradresse

Taylor & Francis Group
5 Howick Place
SW1P 1WG London
UK
GPSR@taylorandfrancis.com

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  • Produktbild: Revolutionizing the AI-Digital Landscape
  • Produktbild: Revolutionizing the AI-Digital Landscape

  • Chapter 1. The Landscape and Prospects of AI-Driven Applications in the Era of Digital Economy Chapter 2. Artificial intelligence (AI) - Threat or Collaboration to Humanity in the 21st Century - Myth or Truth Chapter 3. Embracing the Intelligent Future: AI and Digital Marketing Synergy Chapter 4. Role of Government Participation of Social Media Usage and Impact of E-Government Ecosystem Chapter 5. Unlocking Growth: The Synergy of Marketing Analytics and Operations Chapter 6. Transforming SEO in the Era of Generative AI: Challenges, Opportunities, and Future Prospects Chapter 7. The Power of Consistency: Building Long-Term Success with Content Marketing Chapter 8. Influence of Artificial Intelligence Competencies on Business Value B2B Marketing Capabilities Context Chapter 9. Challenges Hindering Women's Involvement in the Hospitality Industry as Entrepreneurs in the Era of Digital Economy Chapter 10. The Impact of Technology on Educational Sustainability in the Tourism Industry Chapter 11. Leveraging Digital Transformation Technologies in Hospitality Industry Chapter 12. Emerging Technology for Sustainable Development - A Revolution in Hospitality Industry Chapter 13. Application of Bayesian Algorithm for Mall Attractiveness Chapter 14. Future of Digital Marketing: Hyper-Personalized Customer Dynamic Experience with AI-Based Predictive Models Chapter 15. Information Sharing Model and Electronic Data Exchange in Supply Chain Management Chapter 16. The Dependence of The Stability of Social Systems and Application of Technology on the Food Price Indices Chapter 17. Application of AI-Enabled Digitization Tools for the Intellectual Business Development during the Recovery Period of the Economy Chapter 18. Data-Driven Customer Relationship Management (CRM) Modeling: Humanistic Connection in Predictive Analytics Chapter 19. The Role of Enterprise Resource Planning (ERP) in Improving the Accounting Information System for Organizations Chapter 20. Opportunities, Issues and Challenges of Cloud Computing - A Business Perspective Chapter 21. Detecting Fake News on Social and Collaboration Networks Using Python and Machine Learning Chapter 22: The Impact of the Cyber-Physical Environment and Digital Environment on the Socialization Environment Chapter 23. Improving Malicious Traffic Detection with an Integration of Deep Neural Networks and Leveraging Hierarchical Attention Mechanism Chapter 24: Artificial Intelligence and Tourism: A Bibliometric Analysis of Trends and Gaps