Produktbild: Power Phone Scripts

Power Phone Scripts 500 Word-for-Word Questions, Phrases, and Conversations to Open and Close More Sales

28,99 €

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Beschreibung

Produktdetails

Einband

Gebundene Ausgabe

Erscheinungsdatum

26.06.2017

Verlag

John Wiley & Sons

Seitenzahl

304

Maße (L/B/H)

23,9/16,3/3,2 cm

Gewicht

535 g

Auflage

1. Auflage

Sprache

Englisch

ISBN

978-1-119-41807-8

Beschreibung

Produktdetails

Einband

Gebundene Ausgabe

Erscheinungsdatum

26.06.2017

Verlag

John Wiley & Sons

Seitenzahl

304

Maße (L/B/H)

23,9/16,3/3,2 cm

Gewicht

535 g

Auflage

1. Auflage

Sprache

Englisch

ISBN

978-1-119-41807-8

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: GPSR Kontakt

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Die Leseprobe wird geladen.
  • Produktbild: Power Phone Scripts
  • Foreword xvii

    Introduction xix

    Why You Need Phone Scripts xxii

    How to Get the Most from This Book xxvii

    Part I Laying the Groundwork for Success 1

    Chapter 1 What It Takes to Be a Top Producer: Ten Characteristics of Top Sales Producers 3

    Top Characteristic #1: Make a Commitment 5

    Top Characteristic #2: Be Prepared for Recurring Selling Situations 8

    Top Characteristic #3: Record & Critique Your Calls For 90 Days 11

    Top Characteristic #4: Thoroughly Qualify Each Prospect 14

    Top Characteristic #5: Re-qualify Prospects at the Beginning of your Close 17

    Top Characteristic #6: Build Rapport Before, during, and After a Sale 19

    Top Characteristic #7: Ask for the Sales Multiple Times 22

    Top Characteristic #8: Treat Gatekeepers with Courtesy and Respect 25

    Top Characteristic #9: Resign from the Company Club 28

    Top Characteristic #10: Invest Daily in Your Attitude 30

    Part II Prospecting Techniques and Scripts 35

    Chapter 2 Better, Smarter Prospecting Techniques: New Cold Calling Techniques That Work 37

    A Fresh Prospecting Approach for You 41

    A Better Approach Than "How Are You Today?" 43

    Don't Say That, Say This! 45

    How to Develop an Effective Elevator Pitch 50

    Four Ways to Get Past the Gatekeeper 52

    Why Asking for Help is a Great Way to Get Information 55

    Stop Pitching the Gatekeeper-and What to Do Instead 57

    What to Do if the Prospect Takes Only Emails 60

    Chapter 3 Dealing with Resistance When Prospecting: How to Overcome Initial Resistance While Cold Calling 65

    Eighteen New Ways to Handle "I'm Not Interested" 67

    Five New Ways to Handle "Just Email Me Something" 71

    Five (Nine, Really!) New Ways to Handle "I'm Too Busy" 74

    Five New Ways to Handle "We're Currently Working with Someone" 77

    Ten New Ways to Handle "We're All Set" 79

    How to Overcome "We Handle That in House" 82

    How to Handle the "We're happy with Status Quo" Objection 83

    Chapter 4 You Can't Sell an Unqualified Lead: Qualifying Scripts to Identify Real Buyers 87

    Fifteen Ways to Handle the Competition Objection 89

    How to Question for Budget 94

    How to Qualify for Interest 98

    How to Qualify an Influencer 101

    The Only Qualifying Question You May Need 104

    How to Requalify Existing Prospects and Clients 107

    The Two Most Important Qualifiers (and How to Ask for Them) 110

    How to Qualify Prospects without Interrogating Them 114

    Chapter 5 Other Prospecting Situations-and How to Handle Them 121

    The Proper Way to Handle a Call-In Lead 121

    Features and Benefits versus Knowing How to Sell 124

    How to Build Instant Rapport with C-Level Executives 126

    Chapter 6 Voice Mail and Email Strategies 131

    Voice Mail: Five Proven Techniques That Get Your Calls Returned 131

    The Touch-Point Plan: How to Turn Cold Leads into Warm Leads 137

    Conclusion to Prospecting Techniques and Scripts 141

    Part III Closing Techniques and Scripts 143

    Chapter 7 How to Close the Sale 145

    Opening a Closing Call 147

    Five Ways to Get Better at Handling Objections 150

    How to Use Assumptive Statements 152

    The Importance of Confirming Your Answers 154

    Seven Things to Say When Prospects Don't Have the Time for Your Presentation 155

    How to Stay Organized (and Efficient!) 158

    How to Get Your Prospect Talking 161

    Softening Statements That Keep Prospects Talking 163

    Positive Statements That Help You Sell 167

    Handling Objections When Requalifying 170

    Always Have This Close Handy 174

    The Three Times to Handle an Objection 176

    Chapter 8 How to Deal with Specific Objections 179

    How to Handle "I Haven't Looked at the Information Yet" 179

    Eleven New Ways to Handle "The Price is Too High" 182

    Six New Ways to Handle: "I Need to Talk to My Boss" 186

    Ten New Ways to Handle the "I Need to Think About It" Objection 190

    "I Want to Think About It"-Another 10 New Ways to Handle It! 193

    How to Deal Effectively with the Influencer 197

    Closing Questions to Isolate the Objection 199

    How to Overcome the "We Tried It Before and It Didn't Work" Objection 204

    How to Handle "I'll Have to Speak with. . . ." 206

    How to Handle the References Stall 210

    How to Handle "My Supplier is My Friend" 212

    How to Overcome the "You Expect Me to Make a Decision Now?" and "I Need to Do More Research" Objections 215

    How to Overcome the "Market/Industry/Economy is Bad" Objection 218

    How to Overcome the "My Relative Handles That for Me" Objection and the "I Have a Longstanding Relationship with My Vendor" Objection 220

    Chapter 9 Winning Closing Techniques 223

    How to Use Tie-Downs to Build Momentum 223

    Too Many Options? Narrow It Down to Get the Sale Now 229

    Boost Your Sales by Using This One Word 231

    Ten Ways to Soften the Price Objection and Keep Pitching 233

    In Sales, the Most Important Thing to Say is. . . . 236

    Ask for the Sale Five Times-at Least! 238

    Chapter 10 Follow-Up Strategies 241

    The Proper Way to Set a Call Back 241

    How to Follow Up with Prospects and Win Business 244

    Staying Top of Mind Across a Longer Time Frame 248

    Conclusion 250

    Acknowledgments 255

    Connect with Mike Brooks 257

    About the Author 259

    Index 261