Produktbild: The Moderator's Survival Guide
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The Moderator's Survival Guide Handling Common, Tricky, and Sticky Situations in User Research

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Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

19.11.2013

Verlag

Elsevier Science & Technology

Seitenzahl

364

Maße (L/B/H)

23,6/18,9/2,2 cm

Gewicht

774 g

Sprache

Englisch

ISBN

978-0-12-404700-6

Beschreibung

Rezension

".guide to the moderating role played by researchers in product user research.Eighteen "survival stories" are included throughout the book, narrated by user researchers who have handled unexpected or awkward situations with study participants. Appendices consolidate recommendations of specific phrasing." --ProtoView.com, April 2014

"This is a sample chapter from Donna Tedesco and Fiona Tranquada's new book, The Moderator's Survival Guide: Handling Common, Tricky, and Sticky Situations in User Research. 2014 Morgan Kaufmann." --UXmatters.com, April 7, 2014

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

19.11.2013

Verlag

Elsevier Science & Technology

Seitenzahl

364

Maße (L/B/H)

23,6/18,9/2,2 cm

Gewicht

774 g

Sprache

Englisch

ISBN

978-0-12-404700-6

EU-Ansprechpartner

Zeitfracht Medien GmbH
Ferdinand-Jühlke-Straße 7
99095 Erfurt
DE
produktsicherheit@zeitfracht.de

Herstelleradresse

Elsevier Science & Technology
125 London Wall
EC2Y 5AS London
GB
tradeorders@elsevier.com

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Die Leseprobe wird geladen.
  • Produktbild: The Moderator's Survival Guide
  • Part 1: Your Moderation Toolkit

    Chapter 1. Moderation Matters: Power, Responsibility, and Style

    Chapter 2. In the Trenches: Six Steps for Handling Situations

    Chapter 3. Mix and Match: Your Moderation Patterns Toolbox

    Part 2: Your Survival Guide

    Chapter 4. Recruiting Mishaps: Participants You Weren't Expecting

    Chapter 5. Participant Misconceptions: Not What the Participant was Expecting.

    Chapter 6. Some Guidance Required: Participants in Need of Shepherding. Chapter 7. Make it Work: Handling Technical Obstacles

    Chapter 8. Is This Right? Responding to Uncertain Participants.

    Chapter 9. What's Going On? Recovering from External Interruptions.

    Chapter 10. Get on Track: Overcoming Momentum Blockers.

    Chapter 11. Take the Wheel: Guiding Wayward Participants.

    Chapter 12. A Delicate Touch: Addressing Sensitive Situations

    Chapter 13. Uncomfortable Interactions: Responding to Awkward Situations

    Chapter 14. Safety First: Minimizing Emotional and Physical Distress

    Part 3: Improving Your Skills

    Chapter 15. An Ounce of Prevention: Avoiding and Mitigating Situations

    Chapter 16. Sharpening Steel: How to Improve Your Skills and Help Others Improve Theirs

    Appendix A. What to Say

    Appendix B. Preparing for a Successful Session

    Appendix C. Resources