Film Discourse Interpretation Towards a New Paradigm for Multimodal Film Analysis

"This book is a substantial contribution to multimodal studies, and also makes a contribution to film studies and extends formal semantics into the realm of multimodality. It draws upon and integrates different theoretical traditions to develop what Forceville has described as a 'non-trivial explanation' of how meaning is made and interpreted, one which brings the active interpretative process of the film audience into the equation. The text-based approach offers a powerful, theoretically integrated way of accounting for intersemiotic processes in multimodal discourse." -- Bradley Smith, University of Melbourne, Australia "A very useful new approach to film interpretation that could remodel and improve the classical paradigm of film text analysis." -- Florian Mundhenke, University of Leipzig, Germany