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Produktbild: Ten Types of Innovation

Ten Types of Innovation The Discipline of Building Breakthroughs

33,99 €

inkl. gesetzl. MwSt., Versandkostenfrei

Beschreibung

Produktdetails

Verkaufsrang

46223

Einband

Taschenbuch

Erscheinungsdatum

19.04.2013

Abbildungen

black & white illustrations, colour illustrations

Verlag

John Wiley & Sons

Seitenzahl

257

Maße (L/B/H)

24,1/19,1/1,8 cm

Gewicht

710 g

Farbe

Lichtgrau

Auflage

1. Auflage

Sprache

Englisch

ISBN

978-1-118-50424-6

Beschreibung

Rezension

"The most pleasing thing is the fresh way it presents its subject.??The artwork is beautiful throughout, the simple infographics and visual information forming an excellent companion to the subject matter.??It crowns an effective and engaging approach to the subject." (Elite Business, June 2013)

"This book provides fantastic guidance on how to develop an innovation culture within your business; to keep staff thinking of new ways to improve your offering and refine what made you successful in the first place." (Start Your Business, October 2013)

Produktdetails

Verkaufsrang

46223

Einband

Taschenbuch

Erscheinungsdatum

19.04.2013

Abbildungen

black & white illustrations, colour illustrations

Verlag

John Wiley & Sons

Seitenzahl

257

Maße (L/B/H)

24,1/19,1/1,8 cm

Gewicht

710 g

Farbe

Lichtgrau

Auflage

1. Auflage

Sprache

Englisch

ISBN

978-1-118-50424-6

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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  • Produktbild: Ten Types of Innovation

  • PART ONE INNOVATION
    A NEW DISCIPLINE IS LEAVING THE LAB

    CHAPTER 1 RETHINK INNOVATION 2
    Eradicate lore, substitute logic

    PART TWO TEN TYPES OF INNOVATION
    THE BUILDING BLOCKS OF BREAKTHROUGHS

    CHAPTER 2 THE TEN TYPES 16
    An overview

    CHAPTER 3 PROFIT MODEL 18
    How you make money

    CHAPTER 4 NETWORK 22
    How you connect with others to create value

    CHAPTER 5 STRUCTURE 26
    How you organize and align your talent and assets

    CHAPTER 6 PROCESS 30
    How you use signature or superior methods to do your work

    CHAPTER 7 PRODUCT PERFORMANCE 34
    How you develop distinguishing features and functionality

    CHAPTER 8 PRODUCT SYSTEM 38
    How you create complementary products and services

    CHAPTER 9 SERVICE 42
    How you support and amplify the value of your offerings

    CHAPTER 10 CHANNEL 46
    How you deliver your offerings to customers and users

    CHAPTER 11 BRAND 50
    How you represent your offerings and business

    CHAPTER 12 CUSTOMER ENGAGEMENT 54
    How you foster compelling interactions

    PART THREE MORE IS MIGHTIER
    MIX AND MATCH INNOVATION TYPES FOR GREATER IMPACT

    CHAPTER 13 GO BEYOND PRODUCTS 62
    How to avoid being easily copied

    CHAPTER 14 STRENGTH IN NUMBERS 78
    Innovations using a combination of types generate better returns

    PART FOUR SPOT THE SHIFTS
    SEE THE CONDITIONS THAT BIRTH BREAKTHROUGHS

    CHAPTER 15 MIND THE GAP 100
    Uncover your blind spots

    CHAPTER 16 CHALLENGE CONVENTION 104
    See where your competitors are focusing - and then make different choices

    CHAPTER 17 PATTERN RECOGNITION 118
    See how industries and markets shift - and learn from those who saw the signs and acted on them

    PART FIVE LEADING INNOVATION
    USE BETTER PLANS TO BUILD BREAKTHROUGHS

    CHAPTER 18 DECLARE INTENT 130
    By being clear about where and how you will innovate, you massively increase your odds of success

    CHAPTER 19 INNOVATION TACTICS 142
    A toolkit that turns the Ten Types into building blocks for innovation

    CHAPTER 20 USING THE INNOVATION PLAYBOOK 150
    A selection of plays (and the combinations of tactics you'll need to implement them)

    PART SIX FOSTERING INNOVATION
    INSTALLING EFFECTIVE INNOVATION INSIDE YOUR ORGANIZATION

    CHAPTER 21 GET CRACKING 190
    Everyone is afraid of the unfamiliar.
    Here's how to innovate anyway

    CHAPTER 22 SPONSORS AND AUTHORS 196
    Great firms make sure that innovation is not optional

    CHAPTER 23 INSTALLING INNOVATION 200
    Don't worry about culture.
    Build a systemic capability

    CHAPTER 24 EXECUTE EFFECTIVELY 212
    Principles for bringing your innovations to market on time and on budget

    PART SEVEN APPENDIX
    PUTTING THESE PRINCIPLES INTO PRACTICE
    Go beyond the book to create your own innovation revolution

    ACKNOWLEDGMENTS 232

    INNOVATION BIBLIOGRAPHY 234

    NOTES AND RESEARCH DATA 238

    IMAGE CREDITS 251

    INDEX 252

    ABOUT THE AUTHORS 256

    ABOUT DOBLIN AND MONITOR DELOITTE 258