The Architecture of Innovation The Economics of Creative Organizations
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Sprache:Englisch
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Verlag:Oxford University Press
32,99 €
inkl. gesetzl. MwSt.,
Lieferung nach Hause
Beschreibung
Produktdetails
Einband
Gebundene Ausgabe
Erscheinungsdatum
06.09.2012
Verlag
Oxford University PressSeitenzahl
220
Maße (L/B/H)
15,9/23,6/1,7 cm
Gewicht
464 g
Sprache
Englisch
ISBN
978-0-19-963989-2
The developed world is struggling with unsustainable promises and unappealing
choices, and sustained economic growth represents one of the few ways out. And over
the centuries, growth in advanced economies has been strongly linked to
innovation.Despite the vast amounts written about innovation over the years,
understanding of its drivers remains surprisingly limited. This book, by top Harvard
Business School professor Josh Lerner, seeks to remedy this shortfall. It highlights
that while organizational economists have made strides in understanding what
combinations of incentives and organization structure can encourage innovative
breakthroughs, many of these insights have not yet received the attention they
deserve in the real world,or been developed in ways that can easily be applied in
real situations. The author focuses on two models for encouraging innovation, the
corporate research laboratory and the start-up. Each model, while proven and
successful, also faces significant challenges and ambiguities. A central argument
isthat there remains considerable potential for hybrids between these two
approaches.This book draws on important research in economics and reviews different
approaches to innovation, combining this with a series of case examples to explore
the challenges that face start up firms, large firms, and nations. It is essential
reading for anybody faced with the challenge of innovation.
choices, and sustained economic growth represents one of the few ways out. And over
the centuries, growth in advanced economies has been strongly linked to
innovation.Despite the vast amounts written about innovation over the years,
understanding of its drivers remains surprisingly limited. This book, by top Harvard
Business School professor Josh Lerner, seeks to remedy this shortfall. It highlights
that while organizational economists have made strides in understanding what
combinations of incentives and organization structure can encourage innovative
breakthroughs, many of these insights have not yet received the attention they
deserve in the real world,or been developed in ways that can easily be applied in
real situations. The author focuses on two models for encouraging innovation, the
corporate research laboratory and the start-up. Each model, while proven and
successful, also faces significant challenges and ambiguities. A central argument
isthat there remains considerable potential for hybrids between these two
approaches.This book draws on important research in economics and reviews different
approaches to innovation, combining this with a series of case examples to explore
the challenges that face start up firms, large firms, and nations. It is essential
reading for anybody faced with the challenge of innovation.
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