Successful Qualitative Research A Practical Guide for Beginners

'This is an admirably useful textbook that provides an uncommonly accessible, practical, and absorbing introduction for beginners to qualitative research'

Eva Magnusson
Umeå University, UMEÅ, Sweden

'A clear, engaging and intelligent qualitative research guide which will greatly appeal to students new to this area. The authors should be commended for their lively style and attention to often hidden processes and practices involved in successful qualitative research'
Brendan Gough
Leeds Metropolitan University

'This book provides an excellent introduction to qualitative research, combining in-depth explanation of the distinctive nature and goals of qualitative research methods with practical tips and helpful examples for beginners'

Lucy Yardley
University of Southampton

'Virginia Braun and Victoria Clarke present a clear and comprehensive road map for executing a successful qualitative study. They do so in a very engaging way that really brings the process to life for the reader. This book will be an essential read for anyone contemplating a qualitative research project'
Guy Faulkner
University of Toronto