A Full Cup Sir Thomas Lipton's Extraordinary Life and His Quest for the America's Cup
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Sprache:Englisch
29,99 €
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Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
05.07.2011
Verlag
Penguin Publishing GroupSeitenzahl
416
Maße (L/B/H)
21/14/2,4 cm
Gewicht
568 g
Sprache
Englisch
ISBN
978-1-59448-521-3
Today Lipton means tea. However, in his time Sir Thomas Lipton was known for much more than the Lipton tea empire. Raised in desperate poverty, he would build a global empire of markets, factories, plantations, and stockyards. But his epic pursuit of the America's Cup—a yachting trophy and the ultimate in international sport—made him a beloved figure on both sides of the Atlantic.
More than a story of innovation and achievement, A Full Cup also explores Lipton's most intriguing creation: his public persona, formed by a burgeoning mass media and a shameless self-promotion that made him one of the most recognizable figures of his time. Michael D'Antonio brings to life the surprising careers of this intrepid sailor, gregarious showman, and ingenious self-made millionaire—the world's very first celebrity CEO.
More than a story of innovation and achievement, A Full Cup also explores Lipton's most intriguing creation: his public persona, formed by a burgeoning mass media and a shameless self-promotion that made him one of the most recognizable figures of his time. Michael D'Antonio brings to life the surprising careers of this intrepid sailor, gregarious showman, and ingenious self-made millionaire—the world's very first celebrity CEO.
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