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Hollywood Stardom (eBook, PDF) - McDonald, Paul
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By integrating star studies and film industry studies, HollywoodStardom reveals the inextricable bonds between culture andcommerce in contemporary notions of film stardom. * Integrates the traditions of star studies and industry studiesto establish an original and innovative mode of analysis wherebythe 'star image' is replaced with the 'starbrand' * Offers the first extensive analysis of stardom in the'post-studio' era * Combines genre, narrative, acting, and discourse analysis withaspects of marketing theory and the economic analysis of the filmmarket * Draws on an extensive body of research…mehr

Produktbeschreibung
By integrating star studies and film industry studies, HollywoodStardom reveals the inextricable bonds between culture andcommerce in contemporary notions of film stardom. * Integrates the traditions of star studies and industry studiesto establish an original and innovative mode of analysis wherebythe 'star image' is replaced with the 'starbrand' * Offers the first extensive analysis of stardom in the'post-studio' era * Combines genre, narrative, acting, and discourse analysis withaspects of marketing theory and the economic analysis of the filmmarket * Draws on an extensive body of research data not previouslydeployed in film scholarship * A wide range of star examples are explored including GeorgeClooney, Mel Gibson, Tom Cruise, Daniel Day-Lewis, Tom Hanks, WillSmith, and Julia Roberts
Autorenporträt
Paul McDonald is Chair of Creative Industries at theUniversity of Nottingham. He is the author of The Star System:Hollywood's Production of Popular Identities (2000) andVideo and DVD Industries (2007), and co-editor of TheContemporary Hollywood Film Industry (2008).
Rezensionen
"In Hollywood Stardom the relationship between Hollywood modes of production and economic film theory is given the importance that it deserves ... It is clear that Paul McDonald knows a great deal about Hollywood movie stars."
Cassone: The International Online Magazine of Art and Art Books (June 2013)