Produktdetails
- Verlag: Recorded Books, Inc.
- Gesamtlaufzeit: 404 Min.
- Erscheinungstermin: September 2010
- Sprache: Englisch
- ISBN-13: 9798200642687
- Artikelnr.: 61565116
"This is a worthwhile book for anyone in business to read, not just for marketing or innovation, but also for strategy." Journal of Consumer Marketing
"...is a well-written, useful guide to how companies can empower their employees." - Ad Age
"If the future sounds scary, Empowered describes it in reasonable, even methodical terms. The book Empowered is a milestone for where things are headed, both for the business manager and the IT manager." - InformationWeek
"...this book is a practical explanation of how social influence marketing, which is having your customers create customers for youworks! Loaded with lots of easy to understand cases, this is an information packed book demonstrating that social technology has become universal." Chief Executive
"...is a well-written, useful guide to how companies can empower their employees." - Ad Age
"If the future sounds scary, Empowered describes it in reasonable, even methodical terms. The book Empowered is a milestone for where things are headed, both for the business manager and the IT manager." - InformationWeek
"...this book is a practical explanation of how social influence marketing, which is having your customers create customers for youworks! Loaded with lots of easy to understand cases, this is an information packed book demonstrating that social technology has become universal." Chief Executive