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  • Format: PDF


Covers budgeting, copyrighting, and marketing Know the pros and cons of self-publishing and get your work inprint Thinking about self-publishing your book? This no-nonsense guidewalks you through the entire process of going it alone, frompreparing your manuscript and creating the perfect title to sellingthe final product. You'll see how to obtain an ISBN, work withprinters and distributors, create a buzz with publicity, and takeadvantage of electronic publishing. Discover how to * Start your own publishing company * Edit your work effectively * Design and format your book * Hire skilled…mehr

Produktbeschreibung
Covers budgeting, copyrighting, and marketing Know the pros and cons of self-publishing and get your work inprint Thinking about self-publishing your book? This no-nonsense guidewalks you through the entire process of going it alone, frompreparing your manuscript and creating the perfect title to sellingthe final product. You'll see how to obtain an ISBN, work withprinters and distributors, create a buzz with publicity, and takeadvantage of electronic publishing. Discover how to * Start your own publishing company * Edit your work effectively * Design and format your book * Hire skilled professionals to help * Manage outside vendors * Build awareness for your book online

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, D ausgeliefert werden.

  • Produktdetails
  • Verlag: John Wiley & Sons
  • Seitenzahl: 384
  • Erscheinungstermin: 10.10.2006
  • Englisch
  • ISBN-13: 9780470100370
  • Artikelnr.: 38192225
Autorenporträt
Jason R. Rich is the bestselling author of more than 32books, including a few self-published titles. He has alsoghostwritten several additional books for business leaders andwell-known experts in their field. As a journalist, Jason continuesto contribute articles to numerous national magazines and majordaily newspapers, and he works as a freelance public relations andmarketing consultant for companies in a variety ofindustries. Some of Jason's recently published books include TheUnofficial Guide to Starting a Business Online, 2nd Edition(Wiley); Pampering Your Pooch: Discover What Your Dog Needs,Wants, and Loves (Howell Book House); The Everything FamilyTravel Guide to Walt Disney World, Universal Studios, and GreaterOrlando, 4th Edition (Adams Media); and American Idol Season4: Official Behind-the-Scenes Fan Book (Prima/Random House).Jason is also writing a series of personal finance guides forEntrepreneur Press, the publishers of Entrepreneur magazine.His most recent self-published book is The Bachelor'sGuide to Life (iUniverse).
Inhaltsangabe
Introduction. Part I: Do It Yourself: Getting Started with Self-Publishing. Chapter 1: Welcome to Self-Publishing! Chapter 2: Understanding the Pros and Cons of Self-Publishing. Chapter 3: Equipping Yourself with the Write Stuff. Chapter 4: Creating a Winning Manuscript. Chapter 5: Fine-Tuning Your Work with Careful Editing. Part II: Pulling Together the Details: Administration and Design. Chapter 6: Setting Up Your Self-Publishing Business. Chapter 7: Tackling Book-Specific Tasks. Chapter 8: Coming Up with Creative Page Design and Layout. Chapter 9: Judging a Book by Its Cover. Part III: Start the Presses! Examining Printing Choices. Chapter 10: Trying Out Traditional Offset Printing. Chapter 11: Print-On-Demand for Demanding Self-Publishers. Chapter 12: Checking Out Some Non-Traditional Printing Options. Chapter 13: Working Successfully with Any Printer. Part IV: Making Your Book a Bestseller: Distribution Methods. Chapter 14: Selling Your Book through Popular Online Booksellers. Chapter 15: Distributing Your Book through Traditional Channels. Chapter 16: Getting a Grip on Warehousing, Order Fulfillment, and Shipping. Chapter 17: Selling Your Book to the Big Boys for Better Distribution. Part V: Creating a Buzz: Publicity and Marketing. Chapter 18: Crafting Publicity Materials for Your Book. Chapter 19: Publicizing Your Book for Free with the Media's Help. Chapter 20: Marketing Your Book with Paid Advertising and Promotional Tools. Chapter 21: Maximizing Your Marketing Power in Cyberspace. Chapter 22: Expanding Your Income with Spin-Off Products and Services. Part VI: The Part of Tens. Chapter 23: Ten Self-Publishing Mistakes to Avoid. Chapter 24: Ten Useful Resources for Self-Publishers. Index.