The Pdma Toolbook 3 for New Product Development - Griffin, Abbie / Somermeyer, Stephen (eds.)
126,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
payback
63 °P sammeln
  • Gebundenes Buch

The book is the third in a series of books covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004.
The book is the third volume covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. The ToolBooks cover a number of critical aspects of product development from the creation of the concept through development and design, to the final production, marketing and service. The contributors are…mehr

Andere Kunden interessierten sich auch für
Produktbeschreibung
The book is the third in a series of books covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004.
The book is the third volume covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. The ToolBooks cover a number of critical aspects of product development from the creation of the concept through development and design, to the final production, marketing and service. The contributors are members of the PDMA and in many cases hold key positions in firms such as PRTM, LexisNexis, Nano Tex, Inc, Innovation Focus and others. The ToolBooks are intended to be guides to the experienced product development professional on the various elements of successful product development and management.
Autorenporträt
Abbie Griffin is Professor of Business Administration at the University of Illinois at Urbana-Champaign. Stephen M. Somermeyer is a Relationship Manager at YourEncore in Indianapolis, Indiana.