Brian Tjemkes, Pepijn Vos, Koen Burgers

Strategic Alliance Management

• Broschiertes Buch

Produktbeschreibung

Strategic Alliance Management presents an academically grounded alliance development framework, detailing each stage of alliance development with consideration for specific management challenges. Additional chapters highlight the role of alliance professionals, business ecosystems and paradoxical issues in alliance relationships.

Produktdetails

• Verlag: Taylor & Francis Ltd
• 2 ed
• Seitenzahl: 424
• Erscheinungstermin: 19. September 2017
• Englisch
• Abmessung: 246mm x 174mm x 30mm
• Gewicht: 772g
• ISBN-13: 9781138684676
• ISBN-10: 1138684678
• Artikelnr.: 48817256

Autorenporträt

Brian Tjemkes is Assistant Professor of Management and Organization at VU University Amsterdam, the Netherlands Pepijn Vos is Researcher Consultant in the field of innovation and alliance management at TNO, the Netherlands Koen Burgers is a PhD Candidate at Nyenrode University, the Netherlands

Inhaltsangabe

List of figures
List of tables
List of boxes
Preface
1 Strategic alliance management
2 Alliance strategy formulation
3 Alliance partner selection
4 Alliance negotiation
5 Alliance design
6 Alliance launch
7 Alliance management
8 Alliance evaluation
9 Alliance termination
10 Supplier alliances
11 Learning alliances
12 Co-branding alliances
13 International alliances
14 Asymmetrical alliances
15 Cross-sector alliances
16 Coopetition alliances
17 Multi-partner alliances
18 Alliance portfolios
19 Alliance networks
20 Business Ecosystems
21 Alliance co-evolution
22 Alliance professionals
23 Alliance teams
24 Alliance capabilities
25 Strategic alliance management: Science and Art
Appendix
Notes
References
Index